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Copywriting, Made So Simple Even You Can Understand    by Mike Swedenberg
Price: $0.99 USD. 9620 words. Language: English. Published on September 1, 2012. Essay » Business.

A funny title but a serious study. A step by step guide in writing an effective ad written by a lifelong copywriter. Mike Swedenberg was trained at the School of Visual Arts and has 42 years in advertising, copywriting, sales and marketing.