Nonfiction » Business & Economics » Marketing

Before the Brand: Using Positioning and Messaging to Build Brand Identity
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Price: $9.99 USD. Words: 13,270. Language: English. Published: February 10, 2011. Category: Nonfiction » Business & Economics » Marketing
(5.00 from 4 reviews)
How is your brand perceived? Unless you consciously define your brand, your customers will create their own perception. This book helps you take control of your brand by defining what your brand is before your marketplace does. It contains a step-by-step process to create positioning, value propositions and messaging, making it much easier to influence customer perception of your brand.
How to Get Bookkeeping Clients Quickly
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Price: $11.99 USD. Words: 20,060. Language: English. Published: November 14, 2013 by Tovuti Publishing. Category: Nonfiction » Business & Economics » Small business and entrepreneurship
If you are a freelance bookkeeper who wants to save time and start your bookkeeping business faster, then you need to read this book. You'll discover many ways to promote your bookkeeping business -- some you may have never even thought of.
China CMO
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Price: $9.99 USD. Words: 67,500. Language: English. Published: June 18, 2013 by Typhoon Media. Category: Nonfiction » Business & Economics » Marketing
As companies invest more and more in marketing, raising the country to second behind the US in advertising spending, there have been many white papers, books, and reports on how to win. This book is different - it comes straight from the mouths, heads, and hearts of sixteen of the leading CMOs (Chief Marketing Officers) based in China.
2014 LEEP Event, Editorial & Promotional Calendar
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Price: $9.95 USD. Words: 133,870. Language: English. Published: December 1, 2013 by Laura Dawn Lewis. Category: Nonfiction » Business & Economics » Marketing
The ultimate holiday and promotional calendar for the US, UK, Canadian, Australian & Chinese Markets. Over 3800 events with source URLs arranged alphabetically, by month, by length and in 53 keyword/subject categories. Finish your media, editorial and PR planning in minutes rather than days. Created by Marketing & Editorial Professionals for Marketing & Editorial Professionals.
Get The Job and Make A Profit: Sales, Marketing, and Estimating Techniques for Landscapers and Interiorscapers
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Price: $6.99 USD. Words: 41,680. Language: English. Published: April 27, 2014. Category: Nonfiction » Business & Economics » Marketing
This book is a guide to marketing, sales, and estimation for interiorscapers and landscapers. It is designed to help them avoid sales slumps and the inevitable attrition of clientele in order to become successful and financially viable businesses.
Guerrilla Speech Tactics
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Price: $6.99 USD. Words: 37,680. Language: English. Published: May 2, 2013. Category: Nonfiction » Business & Economics » Sales & selling / management
(4.00 from 1 review)
This book is designed for anyone to create a speech that will move your audience by using tested psychological techniques that will emotionally close the sale. The author is a veteran trial lawyer who puts decades of hard learned methods of persuasion into your hands with this book. 1/2 of all of the proceeds of this work will be donated to veterans groups because we owe everything we see to them
Indie Author Book Marketing Success: Proven 5-Star Marketing Techniques from Successful Authors and Book Marketing Experts
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Price: $2.99 USD. Words: 24,040. Language: English. Published: February 2, 2013 by Body and Soul Publishing. Category: Nonfiction » Business & Economics » Marketing
(4.00 from 1 review)
From the combined minds of 14 book marketing experts, this book will enlighten and lead you on the journey of marketing your book. Each author must travel their own road to success, working hard to find what works best for them - but book marketing doesn't have to be intimidating. Let these experts help you find your way to success.
How To Promote and Market Your Book - Publicists tips & tricks
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Price: $5.00 USD. Words: 27,320. Language: English. Published: July 1, 2014. Category: Nonfiction » Business & Economics » Marketing
How to make the most of social media marketing, where to start? Detailed, accessible and practical advice on what to do and how to do it. Planning and research are often forgotten in the rush of get a book published and drawing up a marketing plan and carefully planned campaign are the only way to ensure the success of your book and to meet the readers' requirements.
The 10-Minute PR Checklist - Earn the Publicity You Deserve
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Price: $5.99 USD. Words: 7,910. Language: English. Published: May 7, 2011. Category: Nonfiction » Business & Economics » Public relations
(4.88 from 8 reviews)
This brainstorming checklist helps entrepreneurs and business managers leverage the power of public relations to earn better press coverage. Learn how to plan and implement a more effective public relations strategy.
4 Steps to Making Your Ebook A Runaway Hit
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Price: $2.99 USD. Words: 7,070. Language: American English. Published: August 11, 2014 by Nona Gota Publishing. Category: Nonfiction » General reference » Questions & answers
(5.00 from 1 review)
Killer Ebook Marketing Techniques For The Beginners If You Thought Writing and Marketing Your First Ebook is Hard, You Are Wrong. This book focuses on how to write a short report, make it go viral within a short time so that people would be downloading it like crazy and make dollars off EVERY person who reads it.
The Colours Inbetween
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Price: $2.99 USD. Words: 30,990. Language: British English. Published: November 9, 2012. Category: Nonfiction » Business & Economics » Small business and entrepreneurship
A collection of blog posts about building a small business, social media, networking, pink wine, stockings, music, fun and the eighties.
Book Marketing is Dead: Book Promotion Secrets You Must Know Before You Publish Your Book
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Price: $2.99 USD. Words: 30,130. Language: English. Published: December 28, 2013. Category: Nonfiction » Publishing » Self-publishing
(5.00 from 1 review)
A brief book-marketing guide for self-publishing authors.
Mastering Instagram For Business - All You Need To Know About Growing Your Business With Instagram
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Price: $2.99 USD. Words: 7,640. Language: English. Published: March 3, 2014. Category: Nonfiction » Computers and Internet » Social networking
Maximize profits & make money is ultimately what all business owners want. This is a HOW TO master Instagram & use it correctly to grow your followers and ultimately increase your revenue. There is no Theory. No useless stats. The book provides you with real, practical advice & guidance on exactly what to post, what works, what doesn't & how to manage that community of customers. Practical. Simple
Marketing for Introverts
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Price: $2.99 USD. Words: 7,340. Language: English. Published: May 24, 2012. Category: Nonfiction » Business & Economics » Marketing
Do you enjoy being alone? Prefer keeping your personal life to yourself? Hate small talk? If so, you may have been sold a bunch of malarkey when it comes to bringing in customers. Contrary to stereotypes, introverts can excel at marketing.This ebook describes how introverts can approach networking, publicity, getting published, speaking in public and more while being true to themselves.
The Tiger and the Autobahn: A Journey into Marketing Automation
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Price: $12.99 USD. Words: 14,420. Language: English. Published: March 26, 2013. Category: Nonfiction » Business & Economics » Marketing
Marketing automation made simple through a unique approach that offers sage advice, steps and best practices no matter what system you use or what size organization. In this book you will learn basic and advanced marketing automation strategies that might surprise you. From understanding the life of a lead and even integrating marketing automation within an organization, this book has it all.
Marketing Your Editing & Proofreading Business
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Price: $19.99 USD. Words: 79,170. Language: English. Published: April 28, 2014. Category: Nonfiction » Career Guides » Sales and Marketing
Marketing Your Editing & Proofreading Business is for any editorial freelancer who feels that marketing is their Achilles’ heel. It aims to demonstrate that marketing needn't be difficult, overwhelming or boring. The book takes proofreaders and editors through the core principles of developing and implementing an effective marketing strategy that will get them noticed and generate business leads.
Storyteller Uprising: Trust and Persuasion in the Digital Age
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Price: $7.99 USD. Words: 36,630. Language: English. Published: May 14, 2011. Category: Nonfiction » Computers and Internet » Social networking
With the decline of traditional journalism, there’s an increased need for trusted information. This presents a huge opportunity to individuals, communities, companies and organizations. Storyteller Uprising explains why individuals and organizations are now seizing control of communication through story and digital technology.
The Infomercial Goldmine, How To Make And Keep Millions Doing TV Commercials
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Price: $9.95 USD. Words: 37,480. Language: English. Published: April 11, 2009. Category: Nonfiction » Business & Economics » Marketing
(5.00 from 2 reviews)
Finally, a step-by-step guide packed with everything you'll need to find out if direct response tv ads are right for you, your ideas, your product. You'll learn to evaluate a product, both new and existing, how to separate real drtv producers from "talkers" and you'll learn how to make a deal that works, so you become rich along with your partners. A must have road-map to success and wealth.
If Social Media is a Game, These are the Rules: 10 Rules for Building a Profitable Social Media Strategy
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Price: $2.99 USD. Words: 6,460. Language: English. Published: August 26, 2011. Category: Nonfiction » Business & Economics » Marketing
Social media may be complex and ever-evolving, but the rules in this book are timeless. Whether you're an author trying to sell your books online or a large corporation trying to develop a profitable social media brand, Joshua Leatherman provides you with the strategy necessary to be successful.