Smashwords Book Marketing Guide    by Mark Coker
Price: Free! 11660 words. Language: English. Published on December 22, 2008. Nonfiction » Business & Economics » Marketing.
(4.95 from 80 reviews)
This free book marketing primer provides authors easy-to-implement advice on how to market their books at Smashwords and elsewhere. It starts with an overview of how Smashwords helps promote your book, and then provides 30 simple do-it-yourself marketing tips. The book is useful to all authors, even those who don't yet publish on Smashwords. Updated May 22, 2010.

Read Their Mind - How to Hear What the Marketplace Wants & Build a Huge Business    by Sandi Krakowski
Price: Free! 46380 words. Language: English. Published on October 11, 2011. Nonfiction » Business & Economics » Marketing.
Have you felt like you're not getting through to your customers? You aren't the problem, it's just the words you are using… switch that and you'll get greater results!

12 Critical Strategies for Effective Email Communication    by Jeff Finkelstein
Price: Free! 2640 words. Language: English. Published on July 9, 2010. Nonfiction » Reference » Etiquette.
Most people do not send effective email messages. I know. I spend a lot of time analyzing email messages for our clients, and measuring and tracking their effectiveness. Whether you send large email newsletters or just use email to communicate with friends, colleagues and customers, following these twelve strategies will make your email more effective.

Profit Upgrade    by Richard Parkes Cordock
Price: Free! 44320 words. Language: English. Published on February 15, 2010. Nonfiction » Business & Economics » Sales.
How to Turn Your Workforce into Your Salesforce, and Add £1,000s, £100,000s or £1m+ to Your Bottom-line Profits (Each Year, and Even in Sluggish Times)

Trash Proof News Releases    by Paul Krupin
Price: $4.99 USD. 70670 words. Language: English. Published on November 12, 2009. Nonfiction » Business & Economics » Public relations.
(5.00 from 2 reviews)
Trash Proof News Releases is a tool designed with one specific goal – to get you publicity in your target media that achieves a return on investment that rivals and even exceeds your best marketing. It offers media everything they need to run with the story using you and the resources you’ve arrayed and meet their needs in today’s fast paced environment and ever changing technologies.

12 Strategies for Search Engine Optimization    by Jeff Finkelstein
Price: Free! 5340 words. Language: English. Published on July 13, 2010. Nonfiction » Computers and Internet » Internet.
(4.67 from 3 reviews)
Learn how to get your website to the top of the search engine listings in twelve easy steps. Learn about Local Search Engine Listings, why title tags matter, how to not confuse search engines with graphics and flash, and how sitemaps are like baby food for Google. Learn what matters for Keyword Density, as well as advanced techniques like reverse archeology and personalized search results.

All Employees Are Marketers    by Richard Parkes Cordock
Price: Free! 11130 words. Language: English. Published on February 12, 2010. Nonfiction » Business & Economics » Marketing.
Still Think That Marketing is Just the Responsibility of Your Marketing Department?” Think again! The fact is ALL your employees and managers — regardless of their title, job description, level of seniority or length of service are ultimately responsible for increasing your revenues and profits.

20 No-Cost Marketing Ideas    by Keith Monaghan
Price: Free! 2140 words. Language: English. Published on January 5, 2010. Nonfiction » Business & Economics » Marketing.
(4.00 from 5 reviews)
Right now marketing is more important than ever. But what to do if your budget has been whacked by the economic downturn? Here are 20 no-cost marketing ideas to help you engage customers and spread the word without spending any cash. Tough times never last, but tough (and resourceful) marketers do.

People Upgrade    by Richard Parkes Cordock
Price: Free! 31540 words. Language: English. Published on February 15, 2010. Nonfiction » Business & Economics » Marketing.
How to squeeze more revenue, profit and cashflow from your employees and managers – by taking mentoring out of your boardroom and into your workforce

Savvy Book Marketing Secrets: 52 Experts Share Insider Tips for Selling More Books    by Dana Lynn Smith
Price: Free! 49470 words. Language: English. Published on June 25, 2011. Nonfiction » Business & Economics » Marketing.
(4.50 from 4 reviews)
In this information-packed ebook, you'll find a wealth of book marketing advice from some of the top experts in the field. These are a few of the topics covered: > Blog Ideas for Novelists > How to Sell to Libraries > Book Video Trailers > Maximize Sales on Amazon > Write a Media Release > Virtual Book Tours > Get Endorsements > Build Your Author Platform > Market Children's Books in Schools