Nonfiction » Business & Economics » Advertising

The Story Wars
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Price: $9.99 USD. Words: 37,490. Language: English. Published: May 12, 2014 by Brandhome. Category: Nonfiction » Business & Economics » Marketing
Temporary half price! The Iron is hot, the anvil is ready and it’s time for you to start forging your story. In his new book, The Story Wars, Erik Saelens, executive strategic director and founder of Brandhome, explains why storytelling isn’t just hype. Storytelling is an essential weapon for every marketer out there.
Online Marketing for Non-Techies: The Easiest Way to Turn Your Website Into a Sales Machine
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Price: $4.99 USD. Words: 26,430. Language: English. Published: April 11, 2014. Category: Nonfiction » Business & Economics » Advertising
Finally! A basic, introductory, easy to understand and follow instruction guide on how to implement and succeed with your online marketing. Lyn Kelley, Ph.D., Certified Professional Coach has led hundreds of marketing seminars for people who despise marketing and technology. She shares with you everything you need to know about how to market your business online -- the easiest possible way.
Selling Local Advertising
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Price: $2.99 USD. Words: 33,830. Language: English. Published: December 30, 2013. Category: Nonfiction » Business & Economics » Advertising
For Advertising Sales Reps Selling To Local Small Businesses Only. Stop Believing The Lies And Myths That Keep You From Being The Top Advertising Rep In Your City. Stop Listening To Gurus That Never Sold Anything In Their Life
The Author's Guide To Working With Book Bloggers
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Series: Building Blocks to Author Success, Book 1. Price: $3.99 USD. Words: 34,910. Language: English. Published: September 26, 2013. Category: Nonfiction » Business & Economics » Advertising
Do you feel out of your comfort zone when dealing with book bloggers? They are the New Gatekeepers to book publishing success – but how can you tap into that source of free promotions by putting your best foot forward?
The Manipulators - Unmasking the Hidden Persuaders --- The Conspiracy To Make Us Buy
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Price: $9.99 USD. Words: 91,310. Language: English. Published: September 9, 2013. Category: Nonfiction » Business & Economics » Advertising
This is the unmasking of Van Packard's classic expose of the advertising industry, “The Hidden Persuaders,” and how the real “Mad Men” of Madison Avenue get us to spend.
Build & Market Your Business with Google: A Step-By-Step Guide to Unlocking the Power of Google and Maximizing Your Online Potential
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Series: Give Your Marketing a Digital Edge (10-Book Bundle Special Edition), Book 2. Price: $8.25 USD. Words: 49,190. Language: English. Published: September 5, 2013. Category: Nonfiction » Business & Economics » Advertising
How can your business make the most of the vast array of tools that Google has to offer? There is no doubt that we have a massive reliance on Google for our entire online experience. People worldwide are googling more than a billion times a day to find information, but Google is not just the world's number one search engine.
Advertising in a Digital Age: Best Practices for Adwords and Social Media Advertising
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Series: Give Your Marketing a Digital Edge (10-Book Bundle Special Edition), Book 1. Price: $6.47 USD. Words: 28,270. Language: English. Published: September 5, 2013. Category: Nonfiction » Business & Economics » Advertising
If your customers are spending more and more time online, why aren't you advertising there? Do you think it's too expensive, too confusing, too hard to reach your target market? If your business is already active online, is it getting enough bang for its bucks?
¡Qué buena idea!
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Price: $4.99 USD. Words: 36,270. Language: Spanish. Published: July 22, 2013. Category: Nonfiction » Business & Economics » Advertising
Después de más de 50 años creando y ayudando a crear nuevas ideas, comparto experiencias que podrían ayudarlo a tener "ideas iluminadas" en todo quehacer personal o empresarial. Un libro para inspirarse o para seguirlo como método.
The Ultimate ABC Guide to Low-Cost Internet Marketing
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Price: $2.99 USD. Words: 27,420. Language: English. Published: April 5, 2013. Category: Nonfiction » Business & Economics » Advertising
Market your business globally for few bucks, in no time
Fifty Two Shades Of Marketing. Make Your Cash Register Sing.
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Price: $2.99 USD. Words: 28,050. Language: English. Published: February 18, 2013. Category: Nonfiction » Business & Economics » Marketing
You'll find fifty two weeks of non traditional, traditional and guerrilla marketing ideas for your brick and mortar business, guaranteed to energize your marketing and business for new profits. This book has the tools and tactics for the new startups with more energy than money and is ideal for the establshed business that need new ideas. Read it. Believe it. Do it. Your future depends on it.
Meatier Marketing Copy: Insights on Copywriting That Generates Leads and Sparks Sales
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Price: $9.99 USD. Words: 21,510. Language: English. Published: May 25, 2012. Category: Nonfiction » Business & Economics » Advertising
Whether you're an aspiring copywriter, a write-it-yourself business owner or a product manager hunting for a competitive edge, you'll want to devour veteran wordsmith Marcia Yudkin's advice on strategies that sell. Vivid examples and vignettes from research studies illustrate her tips on how to unleash the power of words to nail the sale.
The "Wise Guys" Copywriting Rule Book - How to Write Copy That'll Make You The "Boss" In All Your Marketing and Promotional Efforts.
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Price: $17.77 USD. Words: 36,290. Language: American English. Published: May 22, 2012. Category: Nonfiction » Business & Economics » Marketing / direct
Your simple, down to earth blueprint for writing irresistible copy. Includes no-nonsense explanations, worksheets and reference lists to give you the knowledge and capabilities to create messages that compel people to notice and respond to your promotions. Authored by the "guru's" secret weapon, (A. Policci) direct response copywriter, strategist & CEO of Absolutely Brilliant Concepts, Inc.
What Was That Number Again?
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Price: $6.99 USD. Words: 31,940. Language: English. Published: January 23, 2012. Category: Nonfiction » Business & Economics » Advertising
Most radio advertising is bland, boring, poorly written, shoddily produced, offers little value for the advertiser’s investment, and insults the listener’s intelligence. But it doesn't have to be this way. In this book, award-winning copywriter Neil Hedley will give you the background you need to avoid committing some of the most common crimes against advertising.
The Chinese Social Media Universe (2nd Edition)
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Price: $3.99 USD. Words: 31,100. Language: English. Published: January 13, 2012. Category: Nonfiction » Business & Economics » Marketing
This book will walk you through the Chinese Internet landscape and then drill down into the social media platforms that marketers need to consider when engaging with a Chinese audience.
Have - From the books of the Bible
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Price: $4.00 USD. Words: 113,940. Language: English. Published: December 3, 2011. Category: Nonfiction » Business & Economics » Advertising
The subject of “Have”, based on thematic studies conducted by Fernando D’Amico and Jacques Wisman, is proposed in this book as a themed walk through the passages of Scripture from the Old and New Testament. The having is a fundamental category of human thought and is a serious mistake to create a conflict between this category and that of being.
Riches, Money, Gold and Silver - From the books of the Bible
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Price: $4.00 USD. Words: 42,960. Language: English. Published: December 2, 2011. Category: Nonfiction » Business & Economics » Advertising
The subject of Riches, Money, Gold and Silver, based on thematic studies conducted by Fernando D’Amico and Jacques Wisman, is proposed in this book as a themed walk through the passages of Scripture from the Old and New Testament. In the Bible there is the secret to getting rich in any place and to make good use of the same. Find it, means to have a great and wonderful source of knowledge.
Consumer Behavior A Primer
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Price: $4.99 USD. Words: 28,710. Language: English. Published: September 1, 2011. Category: Nonfiction » Business & Economics » Marketing
The character Joe Friday of the long runningTV series Dragnet was know for saying “Just the facts.” Consumer Behavior: A Primer is “just the gold nuggets.” It isn’t everything. It isn’t all inclusive. It’s just the gold nuggets, the interesting, memorable, insightful, fun stuff.
Chutzpah Marketing: Simple Low Cost Secrets For Building Your Business Fortune
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Price: $9.99 USD. Words: 73,970. Language: English. Published: November 22, 2010. Category: Nonfiction » Business & Economics » Marketing
Chutzpah marketing is business boldness coupled with supreme self-confidence. It is the art of doing business right, fairly, and with value. Business is said to be cutthroat, but that is not what Dr. Copitch is teaching. He is talking about being basically lazy and getting a lot done. Dr. Copitch wants you to do what works, and skip the aggravation of wasted effort.
The Secrets To Writing Advertisements That Sell
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Price: $3.99 USD. Words: 30,180. Language: English. Published: November 22, 2010. Category: Nonfiction » Business & Economics » Advertising
So you want to sell items on the internet or anywhere else for that matter. But you just can't seem to get the hang of attacting customers. This book shows you how to run ad campaigns that work. It isn't just a case of slapping together PPC ads and shelling out money. There is so much more to it than that. Learn before you burn.
The Dynamic Manager’s Guide To Marketing & Advertising: How To Grow Sales And Boost Your Profits
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Series: The Dynamic Manager Guides, Book 1. Price: $9.95 USD. Words: 68,270. Language: English. Published: November 2, 2010. Category: Nonfiction » Business & Economics » Marketing
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Grow your business with good marketing, advertising, and sales promotions. Hundreds of entrepreneurs and small business managers just like you tell how they learned to identify their best prospects, define their needs, and design marketing and ad campaigns that make the cash register ring.