Nonfiction » Business & Economics » Advertising

Radiating Core - The Biology of Advertising
Price: $9.99 USD. Words: 26,980. Language: English. Published: May 21, 2015. Categories: Nonfiction » Business & Economics » Advertising
If you're struggling to get noticed or make money with your business... you need this book. Not theory and not opinion, but scientifically proven insight that has put enlightened business owners and marketers on the fast-track to the most profitable years of their lives.
What Happened To Advertising? What Would Gossage Do?
Price: Free! Words: 20,230. Language: English. Published: April 29, 2015. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Business & Economics » E-commerce / internet marketing
This is a book about Advertising, the Web, and Social Media. What has Advertising on the Web become? Does Social Media Marketing make any sense at all?
The Ultimate Local Marketing Playbook
Price: $12.99 USD. Words: 20,280. Language: English. Published: January 8, 2015. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
Become the best version of your local business! This E-book provides detailed knowledge about how businesses of any size and in any business category can use these online and offline marketing tactics as a part of a successful overall marketing strategy.
Digital Bacon
Price: $5.99 USD. Words: 42,090. Language: English. Published: September 18, 2014. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
After nearly two decades connecting brands with people through online media, Alex Rodríguez has discovered the five qualities that make digital efforts sizzle. In Digital Bacon, Alex not only reveals what these qualities are, but also explains his proven process to cook up an irresistibly attractive online presence.
Moving Targets: Creating Engaging Brands in an On-Demand World
Price: $9.99 USD. Words: 37,540. Language: English. Published: September 1, 2014. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Business & Economics » Marketing
An iBooks #1 Business & Finance Bestseller! Consumers are moving faster. They're more demanding and savvier than at any other period in history. At the same time, the world has become an impersonal place. This book will show you how to make your product or service more appealing to prospects, move them emotionally and forge deeper connections that create passionate, loyal customers for your brand.
The Story Wars
Price: $9.99 USD. Words: 37,490. Language: English. Published: May 12, 2014 by Brandhome. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
Temporary half price! The Iron is hot, the anvil is ready and it’s time for you to start forging your story. In his new book, The Story Wars, Erik Saelens, executive strategic director and founder of Brandhome, explains why storytelling isn’t just hype. Storytelling is an essential weapon for every marketer out there.
Online Marketing for Non-Techies: The Easiest Way to Turn Your Website Into a Sales Machine
Price: $4.99 USD. Words: 26,430. Language: English. Published: April 11, 2014. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Computers and Internet » Web / search engines
Finally! A basic, introductory, easy to understand and follow instruction guide on how to implement and succeed with your online marketing. Lyn Kelley, Ph.D., Certified Professional Coach has led hundreds of marketing seminars for people who despise marketing and technology. She shares with you everything you need to know about how to market your business online -- the easiest possible way.
Selling Local Advertising
Price: $2.99 USD. Words: 33,830. Language: English. Published: December 30, 2013. Categories: Nonfiction » Business & Economics » Advertising
For Advertising Sales Reps Selling To Local Small Businesses Only. Stop Believing The Lies And Myths That Keep You From Being The Top Advertising Rep In Your City. Stop Listening To Gurus That Never Sold Anything In Their Life
The Manipulators - Unmasking the Hidden Persuaders --- The Conspiracy To Make Us Buy
Price: $9.99 USD. Words: 91,310. Language: English. Published: September 9, 2013. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Social Science » Media studies
This is the unmasking of Van Packard's classic expose of the advertising industry, “The Hidden Persuaders,” and how the real “Mad Men” of Madison Avenue get us to spend.
Build & Market Your Business with Google: A Step-By-Step Guide to Unlocking the Power of Google and Maximizing Your Online Potential
Series: Give Your Marketing a Digital Edge (10-Book Bundle Special Edition), Book 2. Price: $8.25 USD. Words: 49,190. Language: English. Published: September 5, 2013. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Business & Economics » E-commerce / internet marketing
How can your business make the most of the vast array of tools that Google has to offer? There is no doubt that we have a massive reliance on Google for our entire online experience. People worldwide are googling more than a billion times a day to find information, but Google is not just the world's number one search engine.
Advertising in a Digital Age: Best Practices for Adwords and Social Media Advertising
Series: Give Your Marketing a Digital Edge (10-Book Bundle Special Edition), Book 1. Price: $6.47 USD. Words: 28,270. Language: English. Published: September 5, 2013. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Business & Economics » E-commerce / internet marketing
If your customers are spending more and more time online, why aren't you advertising there? Do you think it's too expensive, too confusing, too hard to reach your target market? If your business is already active online, is it getting enough bang for its bucks?
¡Qué buena idea!
Price: $4.99 USD. Words: 36,270. Language: Spanish. Published: July 22, 2013. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Self-improvement » Creativity
Después de más de 50 años creando y ayudando a crear nuevas ideas, comparto experiencias que podrían ayudarlo a tener "ideas iluminadas" en todo quehacer personal o empresarial. Un libro para inspirarse o para seguirlo como método.
The Ultimate ABC Guide to Low-Cost Internet Marketing
Price: $2.99 USD. Words: 27,420. Language: English. Published: April 5, 2013. Categories: Nonfiction » Business & Economics » Advertising
Market your business globally for few bucks, in no time
Fifty Two Shades Of Marketing. Make Your Cash Register Sing.
Price: $2.99 USD. Words: 28,050. Language: English. Published: February 18, 2013. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
You'll find fifty two weeks of non traditional, traditional and guerrilla marketing ideas for your brick and mortar business, guaranteed to energize your marketing and business for new profits. This book has the tools and tactics for the new startups with more energy than money and is ideal for the establshed business that need new ideas. Read it. Believe it. Do it. Your future depends on it.
Meatier Marketing Copy: Insights on Copywriting That Generates Leads and Sparks Sales
Price: $9.99 USD. Words: 21,510. Language: English. Published: May 25, 2012. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Business & Economics » Marketing
Whether you're an aspiring copywriter, a write-it-yourself business owner or a product manager hunting for a competitive edge, you'll want to devour veteran wordsmith Marcia Yudkin's advice on strategies that sell. Vivid examples and vignettes from research studies illustrate her tips on how to unleash the power of words to nail the sale.
The "Wise Guys" Copywriting Rule Book - How to Write Copy That'll Make You The "Boss" In All Your Marketing and Promotional Efforts.
Price: $17.77 USD. Words: 36,290. Language: American English. Published: May 22, 2012. Categories: Nonfiction » Business & Economics » Marketing / direct, Nonfiction » Business & Economics » Advertising
Your simple, down to earth blueprint for writing irresistible copy. Includes no-nonsense explanations, worksheets and reference lists to give you the knowledge and capabilities to create messages that compel people to notice and respond to your promotions. Authored by the "guru's" secret weapon, (A. Policci) direct response copywriter, strategist & CEO of Absolutely Brilliant Concepts, Inc.
What Was That Number Again?
Price: $6.99 USD. Words: 31,940. Language: English. Published: January 23, 2012. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Business & Economics » Marketing
Most radio advertising is bland, boring, poorly written, shoddily produced, offers little value for the advertiser’s investment, and insults the listener’s intelligence. But it doesn't have to be this way. In this book, award-winning copywriter Neil Hedley will give you the background you need to avoid committing some of the most common crimes against advertising.
The Chinese Social Media Universe (2nd Edition)
Price: $3.99 USD. Words: 31,100. Language: English. Published: January 13, 2012. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
This book will walk you through the Chinese Internet landscape and then drill down into the social media platforms that marketers need to consider when engaging with a Chinese audience.
Have - From the books of the Bible
Price: $4.00 USD. Words: 113,940. Language: English. Published: December 3, 2011. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Religion and Spirituality » Christianity
The subject of “Have”, based on thematic studies conducted by Fernando D’Amico and Jacques Wisman, is proposed in this book as a themed walk through the passages of Scripture from the Old and New Testament. The having is a fundamental category of human thought and is a serious mistake to create a conflict between this category and that of being.
Riches, Money, Gold and Silver - From the books of the Bible
Price: $4.00 USD. Words: 42,960. Language: English. Published: December 2, 2011. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Religion and Spirituality » Christianity
The subject of Riches, Money, Gold and Silver, based on thematic studies conducted by Fernando D’Amico and Jacques Wisman, is proposed in this book as a themed walk through the passages of Scripture from the Old and New Testament. In the Bible there is the secret to getting rich in any place and to make good use of the same. Find it, means to have a great and wonderful source of knowledge.