How to be an advertising genius. The big book of advertising clichés by Ravi Prasad
Approx. 5,370 words.
Published on May 2, 2012.
How to be an Advertising Genius is either the definitive ‘how to’ or ‘what not to do’ guide to advertising. It’s also the first definitive list of advertisings biggest clichés.
It’s a ‘must read’ for adverting, marketing and media people, those that want to be and cynical consumers everywhere.