Books tagged: branding

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Found 61 results

Ecommerce heralds the end of Brand Building
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Price: $1.99 USD. Words: 6,970. Language: English. Published: April 11, 2010. Category: Nonfiction » Business & Economics » Marketing
A brief overview of branding, the history of internet sites, branding with the start of ecommerce and issues towards ensuring success with branding in the internet paradigm. Central to the discussion is the question of whether Ecommerce heralds the end of Branding Building or are Creatives, Developers and Marketers unable to adapt quickly enough to media convergence, and simply making excuses?
Eat, Drink and Succeed
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Price: $9.99 USD. Words: 37,070. Language: English. Published: May 18, 2010. Category: Nonfiction » Business & Economics » Small business and entrepreneurship
Communications wunderkind Laura Schwartz networked her way from answering phones in President Clinton’s press office at age 19 to producing more than 1,000 events as the White House Director of Events. Schwartz, a national television commentator and public speaker, shares the secrets that skyrocketed her onto the world stage adding color with personal anecdotes from her life & White House years.
Business Plan: Building Brand Identity (An Indie Author's Advertising Plan)
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Price: $9.99 USD. Words: 9,950. Language: English. Published: August 2, 2010. Category: Nonfiction » Business & Economics » Small business and entrepreneurship
Contemporary writer Jess C Scott’s 35-page business/advertising plan, on establishing brand identity. This plan also shows the opportunities that independent publishing offers, which traditional publishing does not. Jess is currently an English/Business senior at Adams State College; this 35-page plan was submitted as the final project for an upper division business module.
Sales Force Branding: Differentiate from the Competition
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Price: $9.99 USD. Words: 9,900. Language: English. Published: September 14, 2010. Category: Nonfiction » Business & Economics » Sales
Your customers are no longer buying from your company-they're buying from your sales executives. Your sales reps' relationships and reputations are now the lifeblood of your bottom line. Discover how to create a team of proven industry experts with valuable information that your prospects can't live without. Learn how to differentiate your sales executives from the competition to close more deals.
Ain't This Romantic!?!
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Price: $9.99 USD. Words: 74,350. Language: English. Published: February 8, 2011. Category: Nonfiction » Entertainment » Outdoor activities
Adventures of a modern day cowboy on the ranches of Montana.
Your Brand Is Your Business: Creating Value in Your Brands and Branding Strategy
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Price: $4.99 USD. Words: 8,690. Language: English. Published: February 25, 2011. Category: Nonfiction » Business & Economics » Small business and entrepreneurship
'Brand' is a concept essential to the entrepreneur's or marketing leader's success, but 'brand' and 'branding' are as likely to sow confusion and wasted effort as they are to drive business excellence. "Your Brand Is Your Business ..." explains what branding is all about, how to create brand equity, and how it puts money in the bank for your successful brand.
True Brand Toolkit: How to Bring in Big Money For Your Small Business
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Price: $9.99 USD. Words: 74,820. Language: English. Published: April 25, 2011. Category: Nonfiction » Business & Economics » Small business and entrepreneurship
An inspiring and practical workbook with real world case studies from a diverse range of industries and clear, achievable steps to help you win more business. Whether you’re a micro business, small to medium sized business owner or independent professional, you’re kept firmly on-track as you’re given a powerful sales and marketing plan you can put into action immediately.
Our Thinking & Doing Determines Our Outcomes & Results
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Price: $2.99 USD. Words: 18,250. Language: English. Published: May 23, 2011. Category: Nonfiction » Entertainment » Humor and satire
Achieving the success we all desire, strive for and deserve is too important to leave to chance, luck or flying by the “Seat of Our Pants.” The following anecdotes, quotes and insights relate to the kind of events everyone in one way or another experiences as they journey through life; situations whose Outcomes and Results, positive or negative, are determined by our Thinking and Doing.
The Ginkgo: An Intellectual and Visionary Coming-of-Age
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Price: $3.99 USD. Words: 92,120. Language: English. Published: July 26, 2011. Category: Fiction » Literature » Literary
The Ginkgo explores the clash between tradition and creativity. A girl from a western ranch—symbolizing tradition—comes to a large university and writes four highly personal and creative papers about a single tree. In the process, she produces a sobering vision of America a thousand years into the future, the day her chosen tree dies.
Branding 123: Build a Breakthrough Brand in 3 Proven Steps - Second Edition
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Series: 123 eGuides. Price: $2.99 USD. Words: 18,660. Language: English. Published: July 28, 2011. Category: Nonfiction » Business & Economics » Marketing
This updated Second Edition offers small brands the opportunity to apply proven strategies and techniques used by the big guys. A branding expert provides readers with a comprehensive yet simple plan to follow so they can (1) build a brand positioning statement, (2) build a brand identity, and (3) build a brand marketing plan. Written clearly and concisely. Includes examples/resources.