$12 Billion of Inside Marketing Secrets Discovered Through Direct Response Television Sales by Steven Dworman
Approx. 146,180 words.
Published on April 15, 2010.
The entrepreneurs and pioneers behind the biggest success stories of direct response television marketing reveal their insights, secrets and lessons learned on their way to making billions of dollars. Readers looking for technical information will not be disappointed. Candid conversations reveal each insider's personal successes and failures while passing along tips and tricks of the trade.