Trade Shows: The Dynamic Manager’s Handbook On How To Maximize Your Expo Investment    by Dave Donelson
Price: $2.99 USD. 7070 words. Published on July 14, 2011. .
Whether you’re an exhibitor or a visitor, trade shows can help build your business. You can meet new customers and suppliers, scope out the competition, catch up on industry trends and gossip, and even make a splash in the media. But there’s more to it than buying an ticket to the expo. This handbook will show you how to maximize the return on your trade show dollar.