Keeping Customers for Life by Richard Nickelson
Approx. 1,850 words.
Published on April 11, 2012 by
Green King Press.
Companies which have a satisfactory percentage of loyal customers have the advantage of channeling funds into a self reinforcing system in which the company delivers constantly evolving superior value and high quality products and services. This book will teach you everything you need to take the customer’s concerns seriously, address these concerns and create excellent customer loyalty.