Managing the Media in a Crisis by David Wagner
Approx. 26,380 words.
Published on November 5, 2012.
This book provides a complete guide to managing the media in a crisis. It covers the importance of readiness through simulation practice as well as how to control media interactions should the decision be made to engage the media. Full of examples of question management and dealing with difficult situations, it is a must read for crisis managers! It is provided in both English and Japanese.