The Art of Naming Military Operations - Operations in the World Wars, Using Nicknames to Shape Perceptions, Korea, Vietnam, Desert Shield, Just Cause, Military Strategy by Progressive Management
Approx. 9,590 words.
Published on September 8, 2013.
Effectively naming operations is a powerful means of winning the war of images, a war which is just as critical as the war on the battlefield. In the image war, the operation name is the first bullet fired, and quite possibly the most critical.