Winning Political Campaigns: A Comprehensive Guide to Electoral Success, Third Edition by William S. Bike
Price: $9.99 USD. 96430 words.
Published by Central Park Communications, Inc. on April 5, 2012. .
A comprehensive handbook for planning, organizing and executing a successful campaign for elective office. Written in an easy-to-use format, the book is designed for both novice campaigners and experienced workers. Covers everything from advertising to building alliances, proper business practices, campaign literature, candidate behavior, media, voter contact, fundraising strategy and more.