Books tagged: relationship marketing

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Found: 4 results

20 Universal Laws of Service Excellence    by Allwell Nwankwo
Price: $5.99 USD. 23720 words. Published on November 6, 2009. .

Customers are among the most prized assets of every business. And they know it. You either serve them well or they punish you by going to competition. This book offers you time-tested principles that will help you and your organization, no matter where you operate, to excel in the business of serving customers and…earning excellent returns for doing so.
Not Another Business Book!    by William Meloche
Price: $2.99 USD. 21500 words. Published by Outer Banks Publishing Group on September 30, 2010. .

The message of this modern parable is that while innovative products are important, relationships are even more important, especially in a world where new products are on their way to becoming commodities even before they are launched. Set in North Carolina’s Research Triangle, the true story follows the ups and downs of a CEO and his troubled young medical robotics company.
Winning in the Relationship Era: A New Model for Marketing Success    by Doug Levy
Price: Free! 8530 words. Published on December 8, 2010. .

Looking for a deeper exploration of the thinking about the rise of the Relationship Era? Winning in the Relationship Era: A New Model for Marketing Success, is a good place to start. This short book by Doug Levy provides historical context, background information and some practical tips for marketers facing the challenges and opportunities in this new marketing era.
Understanding the Social in Social Media    by Taylor Ellwood
Price: $9.99 USD. 42630 words. Published by Immanion Press on January 22, 2011. .

In Understanding the Social in Social Media, social media coach Taylor Ellwood discusses the importance of being social on social media and how that can lead to successful social media relationships and business.