The Association of African Entrepreneurs has attempted to pen down details of each country in Africa, vis-a-vis business prospects in each country. With a copious amount of information on the available resources, the economic status, the risks and ideal ventures in each country in Africa, the book is the quintessential guide for anyone intending to start any business in any part of Africa. More
Any business endeavour requires sound research, irrespective of how seasoned a tycoon the undertaking entrepreneur may be. The core value of knowledge driven economies is prior information on the market and the available resources. However, the sheer volume of untapped resources and the magnitude of business opportunities can overwhelm an entrepreneur, and pose amongst the biggest challenges during the nascent stages of a business venture.
Amidst the world’s greatest resource pools, is the African continent, which comprises a cornucopia of natural resources and amply unharnessed potential. The continent and its cache of opportunities is a perfect destination for an entrepreneur, seeing as to how a business venture would prove to be beneficial not just to his own coffers, but also to the developmental future of Africa.
Africa has been deemed as being a country struck down by poverty, low life expectancy, violence and instability for several years now; nevertheless, the trend has begun to change abundantly over the past few years. Africa is fast evolving as a hotbed of growth and development. The economies of the fastest growing African nations experienced growth significantly above the global average rates. Despite the current economic downturn, Africa’s economy seems to be progressing towards success at a fairly speedy rate. Africa continues, to date, to be a place of intriguing opportunities for global investors, especially for untapped and upcoming promising industries.
Owing to the lack of information on Africa’s business front on a comprehensive basis outlining the available resources and possible opportunities, many an entrepreneur so far have either shied away from venturing, or have had to work around the obstacle of frugal information.
The Association of African Entrepreneurs has recognized this issue and has attempted to address the same by penning down details of each country in Africa, vis-a-vis business prospects in each country. With a copious amount of information on the available resources, the economic status, the risks and ideal ventures in each country in Africa, the book is the quintessential guide for anyone intending on commencing a business venture in any part of Africa.