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Steven Carlson attempted to escape the digital world by fleeing to Southeast Asia in Winter 2011. There, he was delighted to discover a sensual world of objects, textures, tastes, colors and scents.
One day in Thailand, he noticed a fancy, faux fabric labeled 'pashmina'. That launched an obsessive quest that lead Mr Carlson halfway around the known world in pursuit of the real pashmina.
In his guide, What is Pashmina? Seven Tests for the Real Pashmina, Mr Carlson offers the discerning shopper a standard for judging the quality any fabric labeled as pashmina.
On his website, The Real Pashmina, Mr Carlson offers the world the highest quality of authentic pashmina fabrics, hand-woven to order in Nepal, in over 80 colors.
And so his escape failed, but the world is a better place.