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Innately non-conformist, Joey Ashley was kicked out of several schools. He struggled through College with his attitude, but the world of advertising loved him for it. He played creative director for four years then dropped out in 69 to play with the hippies in Europe. After the fling with Amsterdam, Ibiza, Copenhagen, Goa, and others, he fell for Australia. His longest affair was with Bali where, forever playing roles, he cast himself as a businessman; and with his architecture background, designed houses, furniture, and jewelry. He OD'd from the creative world and did broadcast film-editing for foreigners producing films there. Recession ended that affar. Overnight rich in time, he decided to cast himself as a writer. Subliminally autobiographical, his first book brings alive his multi-personalities. Favourable reviews from seasoned writers made him decide to get his feet wet.