MARKETING OF REFRACTORY PRODUCTS- A STUDY OF REFRACTORY INDUSTRIES IN ORISSA, INDIA

In this dissertation, a sectoral review of the refractory industries in Orissa was taken into consideration. The emphasis was laid down in finding out to know the competitive advantages, which the large refractory makers have created overtime and their adaptation to the changing environment. So its highlights the standardization adaptation for survival of the industries in long run.

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Words: 3,300
Language: English
ISBN: 9781476377575
About saikat gochhait, Jr

Bsc(Physics), PGDCA, MBA with specialization in Marketing and pursuing Ph.d-International Business from Sambalpur University.He has been awarded Doctorial Bursary Award 2010 from Coventry University, UK for the doctorial thesis-Refractory Industries. He has been qualified for undergoing Berkeley-Nanyang Advanced Management Programme, conducted by Nanyang Business School, Singapore (ranked 27th in the Best B-school in world-Financial Times). He has been appointed as Associate Editor-KCA Journal of Business Management-ISSN:2071-2162.Mr.Saikat has contributed extensively in National and International Journals and Conferences and has chaired session in different International and National conference such as IIM-L, IMS-Noida,IMT, XIM-B and Amity University-Jaipur. He has vast experience of working with Tata Group-Tata Refractories Ltd and Bajoria Group-IFGL Refractories Ltd.
He has written a books in the chapter form titled “Technology in the Insurance Sector” published by Bank net India.(www.banknetindia.com) and 'Creating value through Innovation".
Forward your suggestion on http://saikatgochhait.blogspot.com/

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