Published: May 08, 2012
Words: 13,153 (approximate)
Language: English
ISBN: 9781476292922

Short description

Six astronauts with heavy brand sponsorship have been sent on humanity’s first manned mission to Mars, and cameras around the world are watching their every move and paying for the things they say. Upon landing the crew will discover that they are not the only ones dramatizing the mission with cheap theatrics: so too are the Martians.

Extended description

The complex puzzle of Chester Burton Brown's history of Mars is one piece closer to completion with this glimpse into Earth's official colonization attempt and the rebuff they receive at the hands of Earth's unofficial colonists. Earth's brand-sponsored culture and its penchant for show begs for exploitation, and the Martians are there to provide it. For connected works please see Mr. Brown's THE LONG MAN and PLIGHT OF THE TRANSFORMER.

Tags

mars, earth, historic, spaceship, branding, terra, colonization, hoax, ares, terraforming, landing, pepsi, sponsorship, planetfall

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Reviews

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Review by: Alex Friedman on July 09, 2012 :
Mr. Brown's "Welcome to Mars!" is an intelligent and entertaining piece of satirical hard science fiction. It's relevant, funny, and well paced. The writing is refreshingly well polished, the book feels professionally edited and presented. The realistic premise and good humor make for a highly satisfying read.
"Welcome to Mars!" is a satire of the commercialization of American society. In the story, NASA has taken to funding itself through excessive commercial sponsorship (similar to NASCAR or Professional Wrestling). The crew travels to Mars, coping with their sponsorship duties as well as each other. The story is reminiscent of classic science fiction and engages in some enjoyable speculation.
This is a fantastic novella and it is easy to recommend to any fan of satire or science fiction.
(reviewed long after purchase)

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