Business Plan: Building Brand Identity (An Indie Author's Advertising Plan)

Contemporary writer Jess C Scott’s 35-page business/advertising plan, on establishing brand identity. This plan also shows the opportunities that independent publishing offers, which traditional publishing does not. Jess is currently an English/Business senior at Adams State College; this 35-page plan was submitted as the final project for an upper division business module.

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About Jess C Scott

Jess is an author / artist / non-conformist who loves original stories and seeking the truth.

She is the founder of jessINK, a publishing company dedicated towards creating “meaningful entertainment.”

Jess was a participating author in the 2012 Singapore Writers Festival, and has been called “bold, daring, and always original” by The Arts House.

Psychological thrillers are where she explores the dark side of human nature.

“I find psychopaths intriguing and disturbing,” she says. “I doubt the nature versus nurture debate will go away any time soon.”

[x] Erotic Fiction is where she explores intimacy/passion/intensity, not explicitness ;)

BIO: http://www.jessINK.com/bio.htm
DISCLAIMER: http://www.jessINK.com/erotic_writing.htm

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