Wisdom of Crowds Business Intelligence Market Study ® - 2012 Edition

By Howard Dresner
$49.00 Rating: Not yet rated.
Published: July 20, 2012
Words: 7,314 (approximate)
Language: English
ISBN: 9781476072906

Short description

This year marks our third publishing of the Wisdom of Crowds TM Business Intelligence Market Study ®. Since our inaugural edition in April 2010, Dresner Advisory Services has worked to deliver a fresh and objective view of the market. With this as our mission, we continue to address shifts in the market - changing and expanding our research agenda to reflect the needs of our constituents.

Extended description

This year’s endeavor takes a hard look at key areas such as collaboration and cloud – as well as traditional BI - to understand the nature and rate of change; what’s real and what’s hype.

The Wisdom of Crowds TM Business Intelligence Market Study ® provides a wealth of information and analysis – offering value to both consumers and producers of Business Intelligence technology and services.

A Consumer Guide: (Read more) This year’s endeavor takes a hard look at key areas such as collaboration and cloud – as well as traditional BI - to understand the nature and rate of change; what’s real and what’s hype.

The Wisdom of Crowds TM Business Intelligence Market Study ® provides a wealth of information and analysis – offering value to both consumers and producers of Business Intelligence technology and services.

A Consumer Guide:
As an objective source of industry research, consumers use the Wisdom of Crowds TM Business Intelligence Market Study ® to understand how their peers are leveraging and investing in Business Intelligence and related technologies.

Using our trademark 33-dimension vendor performance measurement system – users glean key insights into BI software supplier performance, enabling:
• Comparisons of current vendor performance to industry norms
• Identification and selection of new vendors

A Supplier Tool:

Vendor Licensees use the Wisdom of Crowds TM Business Intelligence Market Study ® in several important ways:
External Awareness

- Build awareness for the Business Intelligence market and supplier brand, citing Wisdom of Crowds TM Business Intelligence Market Study ® trends and vendor performance

- Lead and demand-generation for supplier offerings through association with Wisdom of Crowds TM Business Intelligence Market Study ® brand, findings, webinars, etc.

Internal Planning:

- Refine internal product plans and align with market priorities and realities as identified in Wisdom of Crowds TM Business Intelligence Market Study ®

- Better understand customer priorities, concerns and issues
- Identify competitive pressures and opportunities
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Tags

business intelligence, analytics, big data

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