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Steve has spent most of his life in sales and sales/marketing management. As a student of human behavior, which comes with the territory, he has studied why people do things. As an observer he can see a lot of the foibles and faults of others, while missing many of his own according to his wife. However since she loves him a lot, she corrects him gently most of the time.
With over 33 years of management experience he has seen just about everything go wrong, heard almost every excuse possible but still has the faith that we all can do better when we are willing to learn and utilize the knowledge. Most people fight learning for some reason. They continue to do the same things all the time.
His favorite quotation is from Albert Einstein: “Insanity is doing the same thing day after day and expecting different results.” Therefore gaining knowledge is paramount if we are to become better in all of aspects of our life. This includes how we deal with people in general, how we deal with our children and of course our spouses or significant others.
With 30 plus years of a second marriage with a total of 7 children running around the house most of the time in the early part of the marriage, he developed skills that were and are useful in keeping his wife believing she was a princess.
These skills can be learned by any man willing to read and try. This is in his next book coming out shortly: “Men’s Easy Guide to Understanding Women: Men’s Smarts 101”.