Lessons from Steve

At last a book that reveals, clearly and simply, the thinking behind how Steve Jobs built Apple into the most valuable corporation in the world.

There is much to learn from Steve especially in the areas of innovation, decision-making, marketing, customer fanaticism and presentation magic. More

Available formats: epub mobi lrf html

First 15% Sample: epub mobi (Kindle) lrf Online Reader
About Mike Lotzof

Mike lives an eclectic life. His career has taken him to over 50 countries working with government ministers and departments, boards, senior management and line staff. After graduating with degrees in Arts and Law, Mike abandoned legal practice to work in the real world. His diverse experiences include running an African charity, international energy marketing, motivating long term unemployed to return to work, general management in defence electronics, consulting in global banking and CEO of professional associations and a multi-award winning environmental start up. All of these have provided the raw material for Mike’s passion – to write.

Mike continues to conduct master classes in communication and change.

Mike now lives in the south of France with his wife Caren and a steady stream of family and friends, who arrive (so they say) to share in the creative spirit but more likely to enjoy the climate and ambience of the village, Mike’s cooking and the local wine.

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