Brains for Business: Enhancing Mental Capacity, Creativity and Innovation
By
Michael C. Patterson
$24.99
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Published: Nov. 16, 2012
Words: 38,716 (approximate)
Language: English
ISBN:
9781301300877
Short description
Brains for Business provides business leaders and staff with a comprehensive review of the current science on how to enhance mental capacity, creativity and innovation.
The book covers a range of topics, including a review of the science behind behavioral approaches to brain health, and a description of MINDRAMP’S approach to encouraging the lifestyle and behavior changes that help prevent dementia and cognitive decline. The book includes a description of the Six Essential CogWheels of Brain Health and the seven stages of the MINDRAMP Creative Cycle. The book concludes with a look at what how companies currently work to enhance creativity and innovation in the workplace.
Tags
business,
creativity,
brain,
innovation,
cognition,
brain health
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