Facebook Advertising Primer

The Facebook Advertising Primer is written in easy to understand language, showing readers how to take advantage of this fast-growing opportunity. The books covers creating Facebook ads for a Facebook page or a separate Web site. The book also introduces free tools like Google Sites, Google Checkout and Google Analytics, for learning all the way from ads to ecommerce and measuring performance.

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About Todd Kelsey

Todd Kelsey, PhD (ABD) is an author and educator whose publishing credits include several books written to help people learn more about technology. He has appeared on television as a featured expert and has helped a variety of corporations and nonprofit organizations. He is the founder of Communications for the World (CFTW), a nonprofit organization whose mission is to explore how technology can support sustainability in the areas of health, the environment and community development. See www.cftw.net

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