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Understanding the Social in Social Media

By Taylor Ellwood
Published by Immanion Press
$9.99 Rating: Not yet rated.
Published: Jan. 22, 2011
Words: 42,639 (approximate)
Language: English
ISBN: 9781905713561


Short description

In Understanding the Social in Social Media, social media coach Taylor Ellwood discusses the importance of being social on social media and how that can lead to successful social media relationships and business.

Extended description

In Understanding the Social in Social Media, social media coach Taylor Ellwood discusses the importance of being social on social media and how that can lead to successful social media relationships and business. While social media is a marketing platform, it also is so much more, but what many professionals and businesses miss out on is cultivating the relationships they form on social media into business relationships that can help them grow business or prosper in their career. You will learn the following:

How to write invitations that get you in the door with someone, instead of just becoming a number.

The importance of developing social media policies.

The difference between good and bad social media behavior

What being social really means and how it can impact your Return On Investment

Just being on social media isn't enough. Learn how to be successfully social and watch as it changes your social media connections into business connections that grow your business!

Tags

social media, marketing, social networking, relationship marketing, social media marketing, taylor ellwood, social media behavior, small business development

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