As a child I was a reluctant reader. I didn't see it as reluctance, I just didn't see the point: there were comics and a picture is worth a thousand words right?
I am now an avid reader and regret missing out on so many good stories as a child. Fortunately, with children of my own, I'm now managing to catch up, reading stories to them every night before bed.
There isn't anything quite like a good book to let you escape from the world for a while. True, films are great, but they don't engage you as much as a book. A well written book will get your imagination working, filling the story with colour and energy: a film is a depiction of somebody else's imagination.
In fact, I enjoy reading stories to my children so much, I started to write my own. And bearing in mind my own reluctance to read as a child I have written them to be as engaging as possible, to draw the reluctant reader into a land of imagination and discovery.