Greener Materials and the Markets That Use Them

"Greener Materials and the Markets that Use Them" provides a comprehensive overview of the products, raw materials, and end uses that are leading a transformation to a 'greener' more environmentaly friendly America. More

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Words: 10,650
Language: English
ISBN: 9781458146533
About Bob Brothers

Bob Brothers, principal of the management consultancy Marketing Intelligence & Strategy Associates, is a creative, forward thinking marketing and business strategy professional.

Bob earned deep, hands-on marketing research and business development expertise as an independent consultant and as a marketing research and new business development leader with global consumer and industrial products companies, Eastman Chemical and DuPont. He has achieved notable successes …

* Creating and executing new business and market development strategies, successfully introducing new products and entering new, untested markets.

* Planning and executing complex marketing research programs, formulating valuable insights and recommendations, and collaborating with business leaders to implement results.

* Leading high performance teams and building global marketing capabilities and marketing research competence

Bob expertise centers around high performance and specialty materials, the industries that transform them, and the consumers who use them.

Bob hold a BS in Chemical Engineering from University of Texas (Austin) and MS in Chemical and Petroleum Engineering from Kansas University.

Bob’s global consulting practice, Marketing Intelligence & Strategy, is headquartered in Austin, Texas, where he lives and writes.

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