Life Lessons from Motorcycles - Seventy-Five Tips for Defining Your Brand

We immediately form opinions of the motorcycle—and its rider—based on whether it’s a BMW, Yamaha, Honda, Harley-Davidson, or Ducati. Not only do you run impressions of people and things through your own filter and assign them a brand, you also label yourself based on expectations that have been assigned to you. With insightful examples, the author shows how to redefine your brand at any time. More
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Words: 4,940
Language: English
ISBN: 9780993723766
About Liz Jansen

I’m an author, writer, facilitator, and adventurer. My mission is to be known globally as a messenger of inspiration and authenticity, who walks her soul’s path, or in my case rides her path, with practical feet. All of my activities have a common focus: to create the space for others to discover and practice their greatness.

I help people who are considering change, dealing with change, or going through life transitions, create the life they want.

I work with them to discover how to build on their strengths, use the energy of resistance constructively, and move forward to create the life they want.

Whether their experience is personally or professionally initiated, the learnings are transferable to all areas of their life.

Because a motorcycle has figured so prominently in my life, I use the stories and metaphors from these experiences to inspire others.

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