Store Design: A Complete Guide to Designing Successful Retail Stores

By William Green
Published by Zippy Books
$9.99 Rating: Not yet rated.
Published: April 08, 2011
Words: 32,952 (approximate)
Language: English
ISBN: 9781452468914


Short description

Store Design shows you how to design great retail spaces. Learn: How to analyze your design needs according to store type,location,product, price-point, and budget---How to organize and design a store that reinforces a desired image, attracts shoppers and motivates buying behavior---How to create flexible, timeless and tasteful stores that stimulate today's sophisticated shoppers to enter and buy.

Extended description

Store Design will show you how to design great retail spaces. Learn how to analyze your design needs according to type of store, location, the product, price-point, and budget. Find out how to design and organize a store that reinforces a desired image, attracts shoppers and motivates buying behavior. Create flexible, timeless and tasteful stores that stimulate today’s sophisticated customers to enter the store, shop and buy.

The book identifies the main components of store design and segments them into either/or axiomatic subsets, which are the core of the design process. You can use these design principles to build a store design that responds to every concern of the retailer: the right store image, a sensible floor plan, totally effective product presentation, arresting storefront design, and vibrant, energy-efficient lighting.

When you are done, you will have the confidence to know that your store design will work functionally, aesthetically, and psychologically. You will be.. (Read more)


Tags

interior design, store design, retail design, shop design, store planning, retail architecture, retail store design, store layout, retail stores, how to design a retail store, store designer, interior designs, in store design, shop layout

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