Technology, Innovation and Entrepreneurship, Part II: My Firm

By Patri K. Venuvinod
$8.99 Rating: Not yet rated.
Published: April 08, 2011
Words: 96699 (approximate)
Language: English

Short description

Today, the economic success of a firm or nation depends critically on how well it exploits technology (T), innovation (I), and Entrepreneurship (E). Yet, there are few books addressing TIE-exploitation in a contemporary and academic manner. This textbook is the second part of a trilogy that seeks to fill this gap. This part examines TIE-issues from the viewpoint of an established firm.

Extended description

It has become clear in recent times that the key to economic growth is technology (T), that to technology growth is innovation (I), and a powerful contributor to innovation is entrepreneurship (E). Yet there seems to be a paucity of academic books covering the large variety of issues involved in TIE-exploitation in a contemporary manner. This book is the first part of a textbook-trilogy that seeks to fill this gap.
Part I is titled 'My World, My Nation' as it examines TIE interactions from a world-perspective but stressing nation-building. Part II (this book)—titled 'My Firm'— discusses how an established firm could prosper in the contemporary world of globalized competition. Issues of particular importance to the growing number of youth pursuing an entrepreneurial career are discussed in the third and final part—titled 'My Startup'.
The origins of this trilogy lie in the class notes compiled by the author while teaching 'Management of Technological Innovation' to science, engi... (Read more) It has become clear in recent times that the key to economic growth is technology (T), that to technology growth is innovation (I), and a powerful contributor to innovation is entrepreneurship (E). Yet there seems to be a paucity of academic books covering the large variety of issues involved in TIE-exploitation in a contemporary manner. This book is the first part of a textbook-trilogy that seeks to fill this gap.
Part I is titled 'My World, My Nation' as it examines TIE interactions from a world-perspective but stressing nation-building. Part II (this book)—titled 'My Firm'— discusses how an established firm could prosper in the contemporary world of globalized competition. Issues of particular importance to the growing number of youth pursuing an entrepreneurial career are discussed in the third and final part—titled 'My Startup'.
The origins of this trilogy lie in the class notes compiled by the author while teaching 'Management of Technological Innovation' to science, engineering and business students at the bachelor's, master's, and doctoral levels. The final contents have been influenced strongly by the insights derived by the author while living in India, the UK, Hong Kong (including extensive travels to China), and the USA. Thus, rather than focusing just on the lessons to be learnt from the experiences of a developed country such as the USA (as most books on the themes examined do), this trilogy empathizes with the biases and concerns of the developed as well as developing parts of the world.
Among the topics examined in this book (Part II) are diffusion of technology, industry dynamics, competition, competitive advantage, competitive forces, strategy development, research and development, R&D management, technology and market forecasting, organizational culture, and organizational structure.
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Tags

entrepreneurship, competition, technology, strategic management, innovation, organizational culture, diffusion of technology, industry dynamics, competitive advantage, competitve forces, reserach and development, rd management, technology forecasting, organization thoery

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