Understanding the Facebook Generation

Still trying to reach Gen Y with traditional media? Approaching them with methods that they're actually ignoring?

Understanding the Facebook Generation will help you reach potential employees aged 18-35, discusses how to articulate meaning in your organization (a key to recruiting this group) and a description of the key defining work ethics from the past four decades.

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Words: 2,780
Language: English
ISBN: 9781452339368
About Tod Maffin

About the author: Tod Maffin is a senior social media strategist and thought-leader in the areas of social media ROI and recruiting, leading, and teaching, Generation Y/Millennials. His information-rich, funny, and fast-paced keynote presentations keep him in high demand at more than 40 major conferences around the world each year. More at http://todmaffin.com (Twitter: @todmaffin)

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