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How to hold a book launch

How to Hold a Book Launch

by

Heather Mackay



SMASHWORDS EDITION

* * * * *

PUBLISHED BY:

Mackay Books on Smashwords

COPYRIGHT; Heather Mackay; 2010



Smashwords Edition License Notes

This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each person you share it with. If you're reading this book and did not purchase it, or it was not purchased for your use only, then you should return to Smashwords.com and purchase your own copy. Thank you for respecting the author's work.



How to hold a book launch

Congratulations on becoming a published writer

Whether you have 100 or 2,000 copies to sell, promoting and marketing is your next step, beginning with the book launch. Your book will sell best when it’s new to the market so it’s a good idea to make the most of the first three months.

There are a few things to consider about launching a new book: You want people to come to the event, you want to sell books, and you don’t want the launch to cost more than projected sales.

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