Twitter (A little birdie told me) Building your business one tweet at a time by Henry Button
Approx. 19,100 words.
Published on October 27, 2009 by
The Butler Publishing Group.
There are not many really useful business tools that can lay claim to being 100% free. Twitter does, however, and while the opportunities it presents aren't really obvious at first glance, they're still manifold. Business users are learning new ways to turn Twitter to their advantage each and every day. Surprisingly, one of the best uses of Twitter is to add some human personality to your brand.