Seoul Survivor; Gangnam Style - A Viral Phenomenon by Justin Clark
Approx. 4,010 words.
Published on October 4, 2012.
Psy, the K-Pop singer who became an international star overnight, is on a World tour on the back of 'Gangnam Style'; this decade’s version of the 'Macarena.' “The mindset of this dance is to dress classy and dance cheesy,” Psy (the man behind “Gangnam Style”) told Ellen DeGeneres. But there is also hidden a serious message of inequality and irrational exuberance in those Korean lyrics.