A high-tech and telecom corporate consultant, Wendy Brache is a B2B content specialist with focus on demand generation and marketing automation strategy and implementation.
The Sales Force Branding: Differentiate from the Competition ebook was recently featured on MarketingSherpa.
In 2005, Wendy founded Kismet Group Web Marketing to address the specific content needs of corporations in the telecom and high-tech sector and has expanded within the niche. She is the Sunday columnist on Dan Schawbel's PersonalBrandingBlog.com, which was recently recognized by FINS (owned by WSJ) as the #2 marketing blog for your career, voted Top Career Blog by CareerBuilder, and is syndicated by BNET (owned by CBS). The blog has been consistently rated in Advertising Age's Top 50 Blogs in the World and is rated #5 business blog in Spain.
She is also a featured marketing technology speaker and a columnist on renowned websites such as Maria Shriver’s Women’s Conference and Mallika Chopra’s Intent.com.
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Some days, you just wake up on the wrong side of the nest.
That's what Betsy learned one loud, hectic morning in the coop.
Luckily, she had a best friend named Alice, who was willing to give her a second chance.
Deep in the forest, far off the winding path, was a very special tree. The fairies that lived there wanted their tree to look just like all the others in the forest. They didn't realize just how special their tree was. There was one fairy--the littlest of them all--who knew something the others did not...that their tree was magnificent.
Your customers are no longer buying from your company-they're buying from your sales executives. Your sales reps' relationships and reputations are now the lifeblood of your bottom line. Discover how to create a team of proven industry experts with valuable information that your prospects can't live without. Learn how to differentiate your sales executives from the competition to close more deals.