Gini Graham Scott
GINI GRAHAM SCOTT, Ph.D., J.D., is a nationally known writer, consultant, speaker, and seminar/workshop leader, specializing in books about business and work relationships, professional and personal development,social trends, popular culture, lifestyles, criminal justice, and writing, publishing, and promoting books. She is founder and director of Changemakers and has taught classes at several colleges, including California State University, East Bay, Notre Dame de Namur University, and the Investigative Career Program in San Francisco. Besides writing nonfiction, she writes scripts for films and teleplays.
She has published over 50 books on diverse subjects. Her latest books on business relationships and professional development include: WRITING, PRODUCING AND DIRECTING THE LOW BUDGET SHORT FILM; USING LINKEDIN TO PROMOTE YOUR BUSINESS OR YOURSELF; DOING YOUR OWN PR; WANT IT, SEE IT, GET IT!; DISAGREEMENTS, DISPUTES AND ALL OUT WAR; 30 DAYS TO A MORE POWERFUL MEMORY; A SURVIVAL GUIDE TO MANAGING EMPLOYEES FROM HELL; A SURVIVAL GUIDE FOR WORKING WITH BAD BOSSES; and A SURVIVAL GUIDE FOR WORKING WITH HUMANS (all from AMACOM 2004-2009).
Scott’s books on social trends and popular culture include: THE VERY NEXT NEW THING (ABC-Clio 2011); PLAYING THE LYING GAME (ABC-CLIO 2010); AMERICAN MURDER (Greenwood 2007), HOMICIDE BY THE RICH AND FAMOUS (Berkley 2006, Greenwood 2005); HOMICIDE: 100 YEARS OF MURDER IN AMERICA (Contemporary 1998), YOU THE JURY (Seven Locks 1997), CAN WE TALK? THE POWER AND INFLUENCE OF TALK SHOWS (Plenum 1996), MIND YOUR OWN BUSINESS: THE BATTLE FOR PERSONAL PRIVACY (Plenum 1995), THE TRUTH ABOUT LYING (Smart Books 1994), POWER OF FANTASY (Citadel 1994), and PRIVATE EYES (Paladin 1994, with Sam Brown).
A humor book featuring kids’ writing mistakes is WHEN I GROW, I’D LIKE TO BE A STURGEON (Sasquatch 2006) and a photo book based on a Website is DO YOU LOOK LIKE YOUR DOG? (Broadway Books 2004). Her books on groups include: THE COMPLETE IDIOT’S GUIDE TO SHAMANISM (Alpha 2002); SECRETS OF THE SHAMAN (New Falcon 1993), SHAMANISM AND PERSONAL MASTERY (Paragon 1991), SHAMANISM FOR EVERYONE (Whitford 1989), SHAMAN WARRIOR (New Falcon 1988), and THE OPEN DOOR: TRAVELING IN THE USSR (New World 1990).
Her books on marketing include: LET’S HAVE A SALES PARTY (ASJA Press 2008), BUILDING A WINNING SALES TEAM (Probus 1991), SUCCESS IN MLM (Prentice Hall 1991), and GET RICH THROUGH MULTI-LEVEL SELLING (Self-Counsel 1989).
Scott has received national media exposure for her books (including appearances on Good Morning America, Oprah, Montel Williams, CNN, and the O'Reilly Factor). She is the producer and host of a radio talk show series, CHANGEMAKERS, featuring interviews on various types of changes. It was syndicated through HealthyLife.Net Radio to about 1 million listeners worldwide. More details are at www.changemakersradio.com.
Scott’s screenplays, mostly in the crime, legal thriller, and sci-fi genres, include RICH AND DEAD, COKE AND DIAMONDS, DEADLY AFFAIR, FLARE UP, DEAD NO MORE, THE NEW CHILD, NEW IDENTITY, and DELUSION. UNBALANCED is expected to be completed in 2009. She produced, directed, wrote, and cast a trailer for THE NEW CHILD.
As a game and toy designer, Scott has had over two dozen games with major game companies, including Hasbro, Pressman, and Mag-Nif. Two new games were introduced by Briarpatch in 2007. She licensed GLASNOST: THE GAME OF SOVIET-AMERICAN PEACE AND DIPLOMACY to John N. Hansen (1988). The game received a 1989 International Clio for packaging.
As a songwriter, Scott has written over 100 songs, featured at www.songworks.net, and has cuts on several records. She has won awards for her photography, featured at www.artsandphotos.com. She has designed several lines of dolls and character licenses and writes children's books.
She received a PhD in Sociology from the University of California, Berkeley, a JD from the University of San Francisco Law School, and MAs in Anthropology; Mass Communications & Organizational/ Consumer/Audience Behavior, and Popular Culture and Lifestyles from Cal State, East Bay. She is getting an M.S. in Recreation and Tourism from there in 2012.
Where to find Gini Graham Scott online
Where to buy in print
Marketing Films to Millennials and Baby Boomers
This is a strategic plan for producing and distributing films to Millennials and Baby Boomers, 50% of the film audience. It discusses the groups’ characteristics, the structure of the industry, and tips for meeting these groups’ needs now and over the next decade. It also includes a SWOT analysis to assess the strengths and weaknesses of one's company.
Living in Limbo: From Endings to New Beginnnings
This concludes the saga of how the author dealt with the mortgage crisis by working with banks, real estate agents, and a bankruptcy lawyer, while meeting with other middle income homeowners in trouble and with activist groups fighting foreclosures. The final chapter describes what the author learned navigating the system, selling her home, renting in San Francisco and becoming successful again.
Living in Limbo: Stuck in the Middle
This book continues the saga of how the author dealt with the mortgage crisis by working with banks, real estate agents, and a bankruptcy attorney, while meeting with other middle income homeowners in trouble and with activist groups fighting foreclosures. It concludes with what the author learned in navigating the system, selling her home, renting in San Francisco, and becoming successful again.
Living in Limbo: The Beginning of the End
It combines a personal story and stories of middle income people with underwater homes and mortgages they can’t pay. It describes the author’s experiences with real estate agents, bankruptcy lawyers, activist groups fighting foreclosures, and others. It concludes with what the author learned in navigating the system, selling her home, renting in San Francisco, and becoming successful again.
When I Grow Up I Want to Be a Sturgeon - And Other Wrong Things Kids Write
This book features funny, unintentionally clever, and accidentally wise blunders by young kids, collected from hundreds of teachers and parents. They are statements like: “Dear Ms. Williams, you oar da best teacher I evere had” and “a rolling stone gathers no mess.” It begins with a brief introduction to the different types of mistakes kids make.
This book is based on interviews with eight top investigators with different specialties, describing how they became private eyes and solve their cases. It’s a behind the scenes look at investigating murder and mayhem, using high-tech listening or spying devices, tailing someone, going undercover, conducting interrogations, using public records, and working with police and government agencies.
Further Journeys with a Shaman Warrior
This book features a journey to work with a shaman in L.A. for three weeks to master advanced shamanic and psychic techniques, including connecting with the psychic circuit, recognizing individual power centers, astral projection and travel through mirrors, recognizing and working with one’s familiar, and more. It continues the journey first described in SHAMAN WARRIOR and SECRETS OF A SHAMAN.
The Researcher's Bible
This book provides an overview of the major quantitative and qualitative research methods in the social sciences. An ideal supplement to comprehensive books on research; ideal for professors, students, researchers, and professional managers hiring researchers. Includes the main sampling methods, major statistical concepts and data analysis techniques, observation approaches, etc.
Top Secrets for Using LinkedIn to Promote Your Business or Yourself
This book provides a step-by-step guide to use LinkedIn to promote your own business or yourself to get more clients or work. Chapters include creating a powerful profile and presence, making connections with other members, using recommendations, joining and starting groups, finding answers and asking questions, deciding on the best strategy, and assessing your campaign.
Top Secrets to Building a Better You
Features tips and techniques, including visualizations, for personal and professional development, including how to remake yourself, change your personality and self image, become more creative, improve your memory, improve your relationship to money and work, simplify your life, have more fun, have better relationships at home and at work, improve your health, achieve your goals, and more.
Top Secrets for Selling Your Book, Script, or Column
How you write your initial query is the key to success. It gets your e-mail query or press release opened and read and shapes how your submission is considered. This book helps you write a powerful query letter. It includes tips on writing a good query, pitching your material to agents, publishers and film producers, sample letters that have led to high responses and big deals, and more.
Top Secrets for Getting That Innovative Edge
New and better ideas often make the difference between failure, success, and spectacular success in business or daily living. This book shows you how to become more creative and innovative through mental imaging exercises and step-by-step examples. You’ll learn how turn difficulties into opportunities, think and act more effectively, come up with new ideas, improve yourself, and more.
Top Secrets for Other Powerful Ways to Promote Your Program
This book features ways to expand your promotion through participating in trade shows, becoming a speaker, and doing your own publicity. It discusses types of trade shows and how to increase your sales. It describes how to create a topic to obtain speaking engagements, prepare your talk, and contact groups about your presentation. It shows how to contact the media and do effective interviews.
Top Secrets for Promoting Your Program with Ads, Written Materials, and the Phone
This book features chapters on advertising your program effectively; creating professional brochures, fliers, and posters; writing impressive letters; and using proven telephone techniques. It discusses how to place ads and write powerful ad copy, and it describes strategies for calling and meeting with different types of people, including those with a wide network of contacts.
Top Secrets for Building a Sales Organization
This book describes how to start building an organization, help your distributors get started, and work with them. Chapters include ways to sponsor, teach, and duplicate yourself; what to cover in your first meeting with a prospect; focusing your efforts on your best distributors; organizing cooperative activities; communicating with your organization; and creating a fast start training program.
Top Secrets for Acquiring Customers and Sponsoring Distributors
This book features the steps for getting customers and distributors. Chapters include ways to take your prospect to an opportunity meeting, put on a productive one-on-one presentation, and develop customers and turn them into distributors. It includes tips for hosting meetings or sales parties at home, selling health products successfully, and other creative ways to present your program.
Top Secrets for Getting Started in MLM and Networking Marketing Sales
This book describes the basic principles of multi-level and network selling. It features techniques for applying the five steps of successful selling, answering objections, and finding prospects. It includes ways to target your market, develop leads, get referrals, and talk about your product or service wherever you are. It discusses how to find distributors and begin building your downline.
Top Secrets for Creating the Right Attitude for Success
Success in MLM begins with having the right attitude. This book describes how to use MLM in your direct sales program, the advantage of an MLM business, getting prepared by understanding your product and company, staying on the path to success through persistence, setting your goals for success, creating a weekly plan of action, assessing your progress, and more.
Top Secrets for Doing Your Own PR
This book will help you do PR through promotion, publicity, networking, and social media. Chapters include launching your PR campaign, approaching the press, creating your press materials, using a website or blog, sending press materials to the media, handling follow-up, timing and keeping track of your PR, using e-books, networking at events, using the social media, and assessing your campaign.
17 Top Secrets to Keep Your Job or Find New Work Today
Here are powerful guidelines to keep your job or find new work in today’s difficult times. The book includes tips on how to adapt to changed conditions and reinvent yourself, keep your current job, find a job when you have one, develop new skills for new jobs, create business opportunities, improve your relationships for success, use the social media to find work, and enjoy yourself for success.
Top Secrets for How and When to Get Tough with a Debtor
This book will help you get paid by a debtor who is reluctant to pay or has financial problems. Chapters cover: the five major reasons for non-payment, suggesting alternatives if the debtor can’t pay in full, handling stalls and objections, helping the debtor find money, dealing with disputes and negotiating settlements, responding to bad checks, making the final demand, and how to get tough.
Top Secrets for Persuading the Debtor to Pay You Now
This book will help you collect your money by persuading the debtor to pay by using various types of appeals. Chapters cover setting up your collection system, keeping track of overdue accounts, the dos and don’ts of debt collecting, effective letters, phone calls, and meetings with the debtor, sending out notifications and reminders, and appeals that motivate the debtor to pay.
Top Secrets and Resources for Putting on a Great Sales Party
This book summarizes the major steps to creating a successful party plan business from launching the business and putting on a great party to selling successfully, creating a strong team, and expanding the business. It includes resources and references, with lists of associations, networking organizations, websites, supplies, major party plan companies, and more, plus contact information.
Top Secrets for Making the Sale and Following Up After the Party
Discover how to turn having a fun party into making sales. You learn how to spotlight your products and put on a good presentation, including using demos and graphics. You’ll learn how to keep your audience involved, keep enthusiasm high to make the sale, and record orders and get payments. Other topics include how and when to end the party and how to evaluate and follow-up after the event.
Top Secrets for Protecting Yourself from Bad Debts
This book is designed to help you collect your money by establishing a good credit policy, so you can make the best decision about whether to extend credit in the form of money, work, or sales. Chapters cover establishing your financial policy, protecting yourself ahead of time, maximizing your personal security, extending commercial credit, and managing consumer credit risks.
Top Secrets for Building a Sales Team and Expanding Your Business
Learn how to expand your business by recruiting a sales team and, if you’re in an MLM business, by building a downline. You’ll learn how to recruit and train distributors, organize sales meetings, and help your sales team be successful. Chapters feature how to create a sales organization, train and motivate your people, and make changes in your business with new products and services.
Top Secrets for Putting on a Great Party
Discover how to put on a great party. You’ll learn how to plan the party and set the stage for sales; decide on the host and location; put the party together and invite the guests; and plan the program and the refreshments. You’ll also learn about using themes and games to make your party more fun and discover techniques for getting ideas for themes.
Top Secrets for Promoting Your Party and Getting a High Turnout
Discover how to make your party a big success by attracting a large, enthusiastic crowd. Learn how to recruit hostesses, organizations, and community groups; develop leads and prioritize prospects; plan a promotional pitch, launch an inexpensive ad or PR campaign; and create brochures, flyers, and posters. Other topics include building a network and spreading the word through personal contacts.
Top Secrets for Targeting Your Market and Getting Ready to Sell
Learn how to sell successfully by determining your target market and how to best reach them. Find out how to develop your sales pitch, have the right attitude for success, and keep your business organized. You’ll learn what to know about your product and marketing plan, get the literature and support you need, stay positive and motivated, and set up a business in your home or office.
Top Secrets for Launching a Successful Party Plan Selling Business
Discover how to start a party plan business, whether you’re seeking part-time income or a full-time career. Learn what this business is all about and how to set your goals and pick your program, including choosing the right party plan, product line, and company for you. Also learn the keys to being a good salesperson and assessing the company’s products, marketing plan and sales team.
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