What's the story behind your latest book?
My aim is to help all those who want to launch a new business or refresh an existing one, as well as those who think they could be an inventor. I do this by making the processes easy to read and understand. Legal jargon is avoided and a step by step route to success is clearly and simply set out.
One book concentrated on how to brand and protect a business or service.
The latest book shows how everyone can be an inventor and the means to protecting that invention.
What motivated you to become an indie author?
For many years I gave seminars and workshops internationally. My content, and delivery, makes the subject matter very
accessible to the audience. In addition, everything is based on personal experiences, This comes through to everyone because my talks are packed with examples of what I have done and achieved. At the end of each gathering I would be approached by numerous attendees asking if I had written a book on all of the topics I covered.
I had to confess I did not.
Eventually, this embarrassment, drove me to write my first book, relating to trade marks/branding. The successful take-up of it encouraged me to write the second one, on inventions.
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