Chris Maloney

Biography

Chris Maloney is an award winning strategic marketer who has excelled in senior positions at iconic brands including Commonwealth Bank and HSBC. He currently holds the role of Digital Marketing Director for McWilliam's Wines Group based in Sydney, Australia.

Chris holds a Masters of Business in International Marketing and in 2011 was named B&T Young Achiever of the Year and the 2008 ADMA Australian Young Marketer of the Year.

Where to find Chris Maloney online


Books

Rural to urban migration in China: A look at an emerging trend
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Price: Free! Words: 2,630. Language: English. Published: November 27, 2010. Category: Nonfiction » Business & Economics » Economics
Every year around 18 million people, equivalent to the population of Australia, migrate from rural to urban areas in China. This ebook looks into the trend, and what it means for business moving forward.
The Newton Ball Multi-National Diffusion Acceleration Effect: An Apple iPhone Case Study
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Price: Free! Words: 7,280. Language: English. Published: November 27, 2010. Category: Nonfiction » Career Guides » Sales and Marketing
The development of a framework for accelerating the rate of diffusion of innovations in lag markets due to the Learning Effect, using the Apple iPhone as a case study
Emerging Baby Boomer Trends: Maturialism (Mature Materialism) and SKI-ing (Spending the Kids’ Inheritance)
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Price: Free! Words: 2,460. Language: English. Published: November 27, 2010. Category: Nonfiction » Business & Economics » Marketing
This ebook looks at the underlying factors driving these emerging consumer trends, and how they will impact on the need for financial planning services in order for Baby Boomers to continue the level of consumerism they have become accustomed to into retirement.
Introducing ‘Chuppies’: Who they are and how they will change the consumer landscape forever
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Price: Free! Words: 3,350. Language: English. Published: November 27, 2010. Category: Nonfiction » Business & Economics » Marketing
An analysis of the consumer group predicted to be the most powerful in the world within the next 15-20 years.
Corporate Social Responsibility - The New Strategic Marketing Battleground
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Price: Free! Words: 2,900. Language: English. Published: November 27, 2010. Category: Nonfiction » Business & Economics » Marketing
This ebook looks at how multinationals are integrating Corporate Social Responsibility into their marketing strategy to build and sustain a competitive advantage.
Fitness Tips for Desk Jockeys
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Price: Free! Words: 15,830. Language: English. Published: November 17, 2010. Category: Nonfiction » Health, wellbeing, & medicine » Exercise
(4.00 from 2 reviews)
Chris is a former personal trainer turned marketer from Sydney, Australia. As a personal trainer he trained elite athletes through to corporate fat cats. When he started an office job, he distributed these fitness tips to his colleagues, growing a distribution list of over 2,000. This book is a collection of the most popular tips, tackling topical fitness issues in a tongue in cheek style.

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