What book marketing techniques have been most effective for you?
I haven't done a huge amount of promoting, mostly because I don't know what to do. My best sales are hand selling at conferences. If I can talk to a potential buyer, I usually get a sale.
Describe your desk
I write at work. I have work papers everywhere, invoices, customer orders that need processing, notes from phone calls. It's organized chaos. I'm always scribbling book bits on those desk papers then tucking them under my keyboard, unusual names, dates or events I'm going to refer back to. Every once in a while a customer will get an invoice with a strange note on it. My daughter, who helps with my business, just says, "Oh, just ignore that. My mom is a weirdo."
Read more of this interview.