The Gruff is a mean spirited psychotic foul mouthed doll. He smokes, he swears, he pisses on flowers, and when he's not flexing his muscles,he's busy doing the only thing that makes him happy, beating the shit out of bullies.
This is the tale of a polite and well-mannered boy named Alex who; after being abducted, develops an incredible bond with an angry and foul mouthed doll called The Gruff who teaches young Alex how to find his voice.
With the help of a foul mouthed doll, a shy seven-year-old boy will overcome his greatest fears as he confronts a multiverse rife with bullies and monsters in a battle to find his inner voice.