Nonfiction » Business & Economics » Public relations

The Hummingbird Effect: A Journey to Confidence
By Bob Danzig
Price: $0.99 USD. Words: 12,390. Language: English. Published: November 3, 2011. Category: Nonfiction » Self-improvement » Motivation and inspiration
You deserve a confident life. Bob Danzig, who taught The Confidence Course at the University of New York City for seven years, has infused all the key tools to enhance your confidence into a warm, memorable fable – the Hummingbird Effect: A Journey to Confidence.
One Dish Wonder: A Simple Recipe to Manage Communication Risks
By Juat M. Koh
Price: $7.99 USD. Words: 9,110. Language: English. Published: October 10, 2011 by We Green Solutions. Category: Nonfiction » Business & Economics » Public relations
Everything is about communications. There is nothing that we say or do that does not have a communication implication and outcome. Written for busy CEOs, leaders and senior executives, One Dish Wonder is peppered with vital points and anecdotes that offer simple yet compellingly valuable advice on managing communication risks. An indispensable guide for anybody in business.
Secrets of Great Public Speakers Exposed!
By Dale Beaumont
Price: $19.95 USD. Words: 83,060. Language: English. Published: September 16, 2011. Category: Nonfiction » Business & Economics » Public relations
Would you like to dramatically increase your confidence and successfully communicate you message to large groups of people? If so, this book takes you up-close with fifteen of the best speakers that make hundreds of thousands of dollars ever year from their craft. Now you can discover all of their insider secrets and how you too can conquer your fear and become an exceptional public speaker!
How You Can Become a Great Speaker!
By Karen Murray
Price: $8.99 USD. Words: 5,770. Language: English. Published: August 25, 2011. Category: Nonfiction » Business & Economics » Public relations
Great speakers are made, not born. Success leaves clues. This author is not only a public speaker but has studied and researched the best of the best to find out what separates them from the ordinary successful speaker. It is not difficult to dramatically improve your presentations, but each area of this book should be focused on and put into action.
23 Ways To Market Your Business Online
By Felicity Walker
Price: $4.99 USD. Words: 14,540. Language: English. Published: July 21, 2011. Category: Nonfiction » Business & Economics » Public relations
Learn important things you need to be aware of when marketing on the web. Check out ways to reach new customers, plus get your existing customers to spend more money with you - and do it more often! Learn about : - your website & how to leverage off it - what social media is and why you need it - getting your website noticed plus lots of great ideas for marketing your business online.
The Real Deal...Public Opinion, PR, Advertising
By Harvey Radin
Price: $9.99 USD. Words: 16,410. Language: English. Published: June 18, 2011. Category: Nonfiction » Business & Economics » Public relations
A quick read loaded with profound, entertaining, even irreverent insights about public opinion, PR and advertising. What you need to jumpstart your career in PR and mass communication.
2012 Event, Editorial & Promotional Calendar
By Laura D Lewis
Series: LEEP Calendar, 2012. Price: $7.99 USD. Words: 66,490. Language: English. Published: May 17, 2011 by Laura Dawn Lewis. Category: Nonfiction » Business & Economics » Public relations
Created specifically for journalists, publishers, media planners, business owners, PR and marketing professionals the 2012 Event, Editorial & Promotional calendar contains over 2200 holidays, events, promotions, historical dates and religious observances arranged visually, alphabetically, chronologically and by category. Includes link to download 21 X 32 printed calendar for walls.
Standing Naked At 10 Below... Exposing Your Product In The Media
By Todd Edwards
Price: $6.99 USD. Words: 18,330. Language: English. Published: May 14, 2011. Category: Nonfiction » Reference » Consumer guides
Imagine standing naked at 10 below. Feeling frustrated, stressed and helpless; not knowing what to do next in today's difficult economy. That's how most feel, especially when they're trying to get their product or company exposed into the mainstream media. They want to, but just don't know how. I take you on a step-by-step journey and show you how to be your own PR pro without spending a dime!
Dealing with grumpy editors (a media survival guide)
By Dan Kaufman
Price: $10.00 USD. Words: 18,760. Language: English. Published: May 13, 2011. Category: Nonfiction » Business & Economics » Public relations
Want to write press releases that will actually get read by editors? Do you wonder why your existing press releases and media pitches aren't being successful? This book is written by an editor with over 17 years' experience on magazines and newspapers. It doesn't pull punches when it comes to what does - and what doesn't - work when pitching ideas to grumpy editors.
The 10-Minute PR Checklist - Earn the Publicity You Deserve
By Mark Coker
Price: $5.99 USD. Words: 7,910. Language: English. Published: May 7, 2011. Category: Nonfiction » Business & Economics » Public relations
1 star(4.88 from 8 reviews)
This brainstorming checklist helps entrepreneurs and business managers leverage the power of public relations to earn better press coverage. Learn how to plan and implement a more effective public relations strategy.
Promotion and Public Relations: The Dynamic Manager’s Handbook Of Alternative Ways To Build Your Business
By Dave Donelson
Series: The Dynamic Manager Handbooks, Book 7. Price: $0.99 USD. Words: 6,190. Language: English. Published: March 31, 2011. Category: Nonfiction » Business & Economics » Public relations
You don’t need big advertising budgets to create awareness for your company. Solid public relations techniques, promotions that attract media attention, even self-managed speaking tours and sports team sponsorships can generate attention, convey your message, and put you at the top of the customer’s mind.
The Good, The Bad, The Spin: Collected Salvos on Public Relations, New Media and Journalism
By Bob Conrad
Price: $0.99 USD. Words: 17,530. Language: English. Published: December 4, 2010 by XSG Media. Category: Nonfiction » Business & Economics » Public relations
By Bob Conrad, PhD, APR. An examination of the shifting landscape between public relations, journalism and new media. The Good, The Bad, The Spin looks in detail at the current state of the news media, the public relations profession, crisis communications practices, science and emerging social media technologies.
Bang! Writing with Impact
By David Bowman
Price: $6.67 USD. Words: 20,610. Language: English. Published: July 20, 2010. Category: Nonfiction » Reference » Writing skills
BANG! Writing with Impact is THE guide for writing with impact. Don't waste your time on books that spend pages and pages on how people have used strategies, the reason why impact is important, the history of writing, or similar meaningless information. Bang! is for people who have work to do. This book tells you how to do exactly what you are trying to do: make your readers pay attention.
Top Secrets for Using LinkedIn to Promote Your Business or Yourself
By Gini Graham Scott
Price: $3.99 USD. Words: 29,940. Language: English. Published: April 27, 2010. Category: Nonfiction » Business & Economics » Public relations
This book provides a step-by-step guide to use LinkedIn to promote your own business or yourself to get more clients or work. Chapters include creating a powerful profile and presence, making connections with other members, using recommendations, joining and starting groups, finding answers and asking questions, deciding on the best strategy, and assessing your campaign.
How to Get Free Publicity
By Linda McDermott
Price: $0.99 USD. Words: 19,810. Language: English. Published: April 5, 2010. Category: Nonfiction » Business & Economics » Public relations
Every business, organisation or venture needs some kind of publicity. If you’re a speaker, trainer, sales person, self-employed or a committee chair, the proven tips in this book can save you thousands in advertising dollars. For a simple way to sort out your strategy, this practical, fun book is a must.
Trash Proof News Releases
By Paul Krupin
Price: $4.99 USD. Words: 70,670. Language: English. Published: November 12, 2009. Category: Nonfiction » Business & Economics » Public relations
(5.00 from 2 reviews)
Trash Proof News Releases is a tool designed with one specific goal – to get you publicity in your target media that achieves a return on investment that rivals and even exceeds your best marketing. It offers media everything they need to run with the story using you and the resources you’ve arrayed and meet their needs in today’s fast paced environment and ever changing technologies.
Top Secrets for Doing Your Own PR
By Gini Graham Scott
Price: $2.99 USD. Words: 28,950. Language: English. Published: November 10, 2009. Category: Nonfiction » Business & Economics » Public relations
This book will help you do PR through promotion, publicity, networking, and social media. Chapters include launching your PR campaign, approaching the press, creating your press materials, using a website or blog, sending press materials to the media, handling follow-up, timing and keeping track of your PR, using e-books, networking at events, using the social media, and assessing your campaign.