Nonfiction » Business & Economics » Marketing

The Good Brand
Price: $19.95 USD. Words: 43,480. Language: English. Published: May 29, 2016. Categories: Nonfiction » Business & Economics » Marketing
How Companies Create Valuable Brands Brands are the greatest variable a company has to become more profitable and more valuable. Most companies have a brand but they don't use their brand. It is merely an address. On the other hand a brand-centric company is constantly building its brand. The Good Brand teaches a methodology which any company can use to build a successful brand strategy.
The 10-Minute PR Checklist - Earn the Publicity You Deserve
Price: $5.99 USD. Words: 7,900. Language: English. Published: May 7, 2011. Categories: Nonfiction » Business & Economics » Public relations, Nonfiction » Business & Economics » Marketing
(4.89 from 9 reviews)
This brainstorming checklist helps entrepreneurs and business managers leverage the power of public relations to earn better press coverage. Learn how to plan and implement a more effective public relations strategy.
Strategic Trade Show Success
Price: $15.00 USD. Words: 42,810. Language: English. Published: February 15, 2016. Categories: Nonfiction » Business & Economics » Marketing
Strategic Trade Show Success outlines everything the exhibitor needs to know to get the most from their trade show investment.
Marketing Management
Price: $3.99 USD. Words: 33,620. Language: English. Published: January 5, 2015. Categories: Nonfiction » Business & Economics » Marketing
This book on Marketing Management is designed for those who are the students of MBA, PGDM & Executives. It introduces the reader to basic marketing concepts, equally applicable to students and industry practitioners.Organizations in both the private and public sectors have learned that the ability to communicate effectively and efficiently with their target audiences is critical to their success.

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