Nonfiction » Business & Economics » Advertising

A Comprehensive Guide to Digital Marketing Strategy
Price: $5.95 USD. Words: 23,520. Language: English. Published: January 1, 2018. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
Learn about digital marketing basics, the role of websites, user experience, content marketing, buyer personas, buyer journeys, search engine optimization, customer relationship management, analytics, email marketing, mobile marketing, digital advertising and much more!
The Entrepreneur's Secret Weapon for TV Air Time Buying
Price: $19.95 USD. Words: 70,660. Language: American English. Published: November 30, 2017. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Business & Economics » Small business and entrepreneurship
Complete Guide to Buying Television Air Time spots for the Individual and Small to Medium Sized businesses. The ONLY Guide of it's Kind! Save $1000's. Inside Industry Secrets the Stations Don't want you to know. Buy your own TV Advertising Spots, now you don't need an advertising agency to get the 15% Agency Discount. This is your Secret Weapon for TV Air Time Buying, there's nothing like it.
Social Video Advertising on Facebook and YouTube
Price: $9.99 $7.49 USD. (25% off!) Words: 28,110. Language: American English. Published: October 7, 2017. Categories: Nonfiction » Business & Economics » E-commerce / internet marketing, Nonfiction » Business & Economics » Advertising
Social video advertising strategies and tactics for Facebook and YouTube. Reach systematic success using the Content, Audience and Measurement framework. Written for an audience of professional direct-response marketeers and media agency buyers. The author shares lessons learned from running hundreds of campaigns, experience gained while working at YouTube media sales as well as advertiser-side.
Fresh Eggs & Flying Lessons
Price: Free! Words: 34,250. Language: English. Published: August 14, 2017. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
This e-book is a mentoring piece - for anyone interested in Brands, Marketing & Communication. It contains 70 of the most popular articles enjoyed in over 80 countries on the FlyingSeraph blog. They’re short pieces, bite-size mental snacks really, based on real-world experience - typically no more than 3 minutes apiece. Each is ideal as the basis for a discussion in the workplace or education.
I am Not a Millionaire - Making the Shift from Failure to Financial Freedom
Price: Free! Words: 64,120. Language: American English. Published: March 13, 2017. Categories: Nonfiction » Business & Economics » E-commerce / internet marketing, Nonfiction » Business & Economics » Advertising
You know all those things you’ve been wanting to learn: Finding a Business Idea, Sales & Copywriting, Marketing & Advertising? Yes. This book teaches all that, but that’s only the beginning. This book will take you through the mindset shifts I learned from over 100+ millionaire mentors, which allowed me to build two companies that have impacted the lives of over 1,000,000 people.
The Business of Writing: Practical Insights for Independent, Hybrid, and Traditionally Published Authors
Price: $2.99 USD. Words: 51,110. Language: English. Published: November 14, 2016. Categories: Nonfiction » Publishing » Self-publishing, Nonfiction » Business & Economics » Advertising
2018 Edition. Have you written a book but don’t know how to go about getting it published? Have you published a book but are hunting for more ways to improve your bottom line? The Business of Writing: Practical Insights for Independent, Hybrid, and Traditionally Published Authors is aimed at everyone wishing to start—or jump-start—their writing careers.
Linkedin Mastery for Entrepreneurs
Price: $2.99 USD. Words: 36,580. Language: English. Published: May 3, 2016 by Evolve Global Publishing. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
LinkedIn Mastery for Entrepreneurs was written for anyone who wishes to maximise the many applications of LinkedIn to build their personal brand. By employing LinkedIn to achieve your objectives, you must learn to harness the process of becoming a thought leader on LinkedIn.
Domains 360: Fundamentals of Buying & Selling Domain Names
Price: $15.99 USD. Words: 33,750. Language: English. Published: December 15, 2015. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Business & Economics » E-commerce / internet marketing
Domains 360 provides readers with a brief history of domain names, details on the technical landscape, guidance on mastering domain management, tips for establishing domain portfolios, practical insights on buying & selling direct for profit. + and much more!
Brain Surfing: The Top Marketing Minds in the World
Price: $9.95 USD. Words: 75,410. Language: American English. Published: October 28, 2015. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
Heather LeFevre set out on an expedition to apprentice herself with today's most brilliant marketing strategists, traveling from Beijing to Seattle. The twist? She lived with each of these mentors, in their homes, commuting to work with them each day, and uncovering their principles for building many of the world's most respected and profitable brands.
Memories of a Mad Man
Price: $2.99 USD. Words: 51,990. Language: English. Published: July 28, 2015. Categories: Nonfiction » Business & Economics » Advertising
Was the world of advertising really as colorful as it seemed in the TV show “Mad Men”? See for yourself. Author Don Spector, a genuine Mad Man himself, captures that often-wild world in Memories of a Mad Man. The creativity that birthed much great advertising, the alcohol, the famous, and the infamous people he dealt with. They’re all part of a book that portrays a most memorable era.
Building Online Relationships - One Reader At A Time
Price: $4.99 USD. Words: 30,250. Language: English. Published: July 28, 2015. Categories: Nonfiction » Business & Economics » Advertising
This is your one-stop online promotion guide. By reading, and applying what you learn in this book, you will promote like a pro and build trust with your readers so they become loyal buyers. Every chapter includes an action plan you can implement immediately to learn: What promotion is all about in this digital age. A proven goal setting strategy for getting your book in the hands of the reader.
Branding de oraș
Price: $38.99 USD. Words: 43,920. Language: Romanian. Published: July 9, 2015. Categories: Nonfiction » Business & Economics » Advertising
Lucrare de licență pentru branding-ul de oraș, cartea oferă o varietate de exemple și studii care abordează acest subiect, iar în a doua jumătate analizează prin metode de cercetare actuale situația orașului Cluj Napoca, România, pentru anul 2014.
Make Money With Your Bike - New Strategies for Jobs and Business
Price: $6.99 USD. Words: 27,810. Language: English. Published: June 17, 2015. Categories: Nonfiction » Business & Economics » Advertising
Bikes everywhere are creating new kinds of dramatic transportation changes that also bring new income opportunities for forward thinking entrepreneurs. Any person can now have their own billboard..and get paid with it. One of the affiliates of our bike billboards network got a $100,000 ad contract because they had a bike billboard and this book. It's the best business development tool available
The Ultimate Local Marketing Playbook
Price: $9.99 USD. Words: 20,280. Language: English. Published: January 8, 2015. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
Become the best version of your local business! This E-book provides detailed knowledge about how businesses of any size and in any business category can use these online and offline marketing tactics as a part of a successful overall marketing strategy.
Digital Bacon
Price: $5.99 USD. Words: 42,090. Language: English. Published: September 18, 2014. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
After nearly two decades connecting brands with people through online media, Alex Rodríguez has discovered the five qualities that make digital efforts sizzle. In Digital Bacon, Alex not only reveals what these qualities are, but also explains his proven process to cook up an irresistibly attractive online presence.
Moving Targets: Creating Engaging Brands in an On-Demand World
Price: $9.99 USD. Words: 37,540. Language: English. Published: September 1, 2014. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Business & Economics » Marketing
An iBooks #1 Business & Finance Bestseller! Consumers are moving faster. They're more demanding and savvier than at any other period in history. At the same time, the world has become an impersonal place. This book will show you how to make your product or service more appealing to prospects, move them emotionally and forge deeper connections that create passionate, loyal customers for your brand.
The Story Wars
Price: Free! Words: 37,490. Language: English. Published: May 12, 2014 by Brandhome. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Advertising
Temporary half price! The Iron is hot, the anvil is ready and it’s time for you to start forging your story. In his new book, The Story Wars, Erik Saelens, executive strategic director and founder of Brandhome, explains why storytelling isn’t just hype. Storytelling is an essential weapon for every marketer out there.
Online Marketing for Non-Techies: The Easiest Way to Turn Your Website Into a Sales Machine
Price: $4.99 USD. Words: 26,710. Language: English. Published: April 11, 2014. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Computers and Internet » Web / search engines
New, updated edition 2017. Finally! A basic, introductory, easy to understand and follow instruction guide on how to implement and succeed with your online marketing. Lyn Kelley, Ph.D., Certified Professional Coach has led hundreds of marketing seminars for people who despise marketing and technology. She shares with you everything you need to know about how to market your business online.
Selling Local Advertising
Price: $2.99 USD. Words: 33,830. Language: English. Published: December 30, 2013. Categories: Nonfiction » Business & Economics » Advertising
For Advertising Sales Reps Selling To Local Small Businesses Only. Stop Believing The Lies And Myths That Keep You From Being The Top Advertising Rep In Your City. Stop Listening To Gurus That Never Sold Anything In Their Life
The Manipulators - Unmasking the Hidden Persuaders --- The Conspiracy To Make Us Buy
Price: $9.99 USD. Words: 91,310. Language: English. Published: September 9, 2013. Categories: Nonfiction » Business & Economics » Advertising, Nonfiction » Social Science » Media studies
This is the unmasking of Van Packard's classic expose of the advertising industry, “The Hidden Persuaders,” and how the real “Mad Men” of Madison Avenue get us to spend.