Books tagged: apple computer

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Found: 3 results

Marketing Apple: Secrets of the World's Best Marketing Machine
By Steve Chazin
You set the price! Words: 2,380. Language: English. Published: October 5, 2010. Category: Nonfiction
How does a company go from the brink of bankruptcy to worldwide success and 2000% stock growth seemingly overnight? The answer is simple, yet surprising: better marketing. And the company is Apple. Learn some of the secrets that propelled Apple from the backwaters of the PC market to the worldwide leader in consumer electronics, music, and mobile. Anyone interested in Apple will enjoy this book.
The Toonies Invade Silicon Valley
By Betty Dravis
Price: $4.99 USD. Words: 50,490. Language: English. Published: July 7, 2011 by Canterbury House Publishing. Category: Fiction
Beware, citizens of Silicon Valley--the bad Toonies are on their way. Led by the evil ape-bird, Dab, the Mischief Makers have escaped from Computer Cartoon Land. They are skulking in the shadows, ready to pounce. Dab will do anything to stay in the real world, so makes plans to take over Orange Computer, then Grape Computer, Banana ... and then the world.
Apple and Samsung: A Love Story
By Jonathan Yu
Price: $0.99 USD. Words: 8,210. Language: English. Published: December 25, 2012. Category: Nonfiction
Apple is a special company. There is no doubt about that. There is much about it that has taken it to incredible heights. The cash hoard, the Apple Stores, the marketing cachet. It all makes for an incredibly dangerous competitor. But every company has a yin to its yang, and for Apple that is Samsung Electronics. In here, we look at this company's fierce push into the smartphone industry.