Failure to Launch: From Big Data to Big Decisions
by Forte Wares
Published: June 25, 2014.
Not long ago big data was all the rage, the trendiest concept in the world of business intelligence. Now, however, the hype appears to be fading fast, with few companies having realized the bottom-line benefits promised to them by various vendors from the undertaking of big data initiatives. This paper summarizes why velocity, variety and volume is not improving decision making and how to fix it.