Books tagged: consumer behavior

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Found 14 results

OMNICHANNEL MARKETING: The Roadmap to Create and Implement Omnichannel Strategy For Your Business
Price: $4.49 USD. Words: 16,920. Language: English. Published: February 3, 2017. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » E-commerce / internet marketing
There is no online or offline marketing strategy anymore, but how both working together in a unique customer-centric manner. This is the Omnichannel Marketing. Your customer doesn’t think in terms of channels…physical stores, online stores, websites, mobile apps, social channels, …it’s all a big blur to them. Instead, customers see the company or the brand.
The Foolish Corner
Price: $9.05 USD. Words: 27,980. Language: English. Published: January 30, 2017. Categories: Nonfiction » Business & Economics » Decision-making & problem solving, Nonfiction » Business & Economics » Personal finance / money management
When it comes to money, your mind could be working against you. But you can train your brain—and get smarter with your financial decisions.
Learn Neuromarketing
Price: $4.49 USD. Words: 14,110. Language: English. Published: January 12, 2017. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Psychology » Neuropsychology
"Learn Neuromarketing" is full of surprising conclusions, which will change the way you look at brands and consumption. More than reaching your target audience, it's time to learn how to develop marketing campaigns that focus on the subconscious of your consumer.
Dan Ariely's Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Price: $3.95 USD. Words: 4,560. Language: English. Published: May 16, 2016. Categories: Nonfiction » Business & Economics » Consumerism, Nonfiction » Psychology » Cognitive psychology
This is a summary of behavioral economist and New York Times bestselling author Dan Ariely's Predictably Irrational: The Hidden Forces That Shape Our Decisions; offering a much-needed take on the irrational decisions that led to our current economic crisis.
Robert Cialdini's Influence: The Psychology of Persuasion Summary
Price: $3.95 USD. Words: 3,220. Language: English. Published: February 28, 2016. Categories: Nonfiction » Business & Economics » Consumerism, Nonfiction » Education and Study Guides » Study guides -- Book Notes
This is a Summary of Robert Cialdini's Influence: The Psychology of Persuasion by Robert Cialdini. The book is an authoritative work on the art of persuasion. It discusses the mental attitudes that make you say “yes,” and, more importantly, explains how to use these. About the Author Ant Hive Media reads every chapter, We do the work so you can understand the book in minutes, not hours.
How to Complain
Price: $14.99 USD. Words: 75,840. Language: British English. Published: January 14, 2015. Categories: Nonfiction » Business & Economics » Consumerism
How To Complain: The Essential Consumer Guide to Getting Refunds, Redress and Results! is the result of over 30 years of experience from the campaigner Helen Dewdney, who sports the online persona The Complaining Cow. Using real-life examples, tips, advice, anecdotes and handy template letters, the author aims to help people overcome the hurdles of the consumer complaints process.
How to Prepare Inexpensive Meals The Basic's Volume I
Price: $4.95 USD. Words: 8,880. Language: American English. Published: January 5, 2015. Categories: Nonfiction » Cooking, Food, Wine, Spirits » Courses & dishes / sauces & dressings
The American Dream is dead! We have to scramble to find new ways to continue living close to the lifestyle we were use to until recently. When it comes to preparing meals the author makes it short, sweet and simple and inspires us to save money while being creative. This is a book no one should miss
WOW Moments! Turning Everyday Experiences Into Extraordinary Events
Price: $4.99 USD. Words: 47,830. Language: English. Published: October 7, 2014 by Graham Publishing Group. Categories: Nonfiction » Business & Economics » Customer relations
When people use a service, they subconsciously go in with certain expectations, and these expectations vary from day to day, place to place, and industry to industry. This book will help everyone to create “WOW MOMENTS!” which go beyond providing basic customer service and into creating extraordinary experiences.
Conscious Spending. Conscious Life.: An uncommon guide to navigating the consumer culture
Price: $4.99 USD. Words: 110,250. Language: English. Published: May 9, 2013. Categories: Nonfiction » Business & Economics » Personal finance, Nonfiction » Self-improvement » Personal Growth / General
In a consumer world, it's incredibly easy to make poor choices that haunt us for years. Usually, we are deep in difficulty by the time anyone stops us. The best approach is conscious spending. Packed with practical information and thought-provoking ideas, Conscious Spending, Conscious Life enriches the way we look at money and at life. It helps us think for ourselves to make satisfying decisions.
Основы маркетинга снова
Price: $0.99 USD. Words: 5,190. Language: Russian. Published: February 23, 2013. Categories: Nonfiction » Business & Economics » Marketing, Nonfiction » Business & Economics » Consumerism
Эта книга является простая книга с простой идеи:»вновь маркетинг 101 маркетинговых мили wELL мимо их окончания”. Как homecoming обратно в школу, эта книга будет видеть ваши «Ha» моменты и надеемся, что к концу беговые вашей памяти классические и истинной основы.