Email is a vital link to people, retailers, businesses, freelancers and the information they want to receive. Businesses are using email now as one of the highest profit activity of all marketing channels. This book shows you how to master email communication for your business. It will shows you how to write, personalize, and present your emails in such a way readers will open and read them.
Lessons of a multi-million dollar Email Marketer who got started on an old computer sitting on a little desk in his parents house in India with a ridiculously slow internet dealing with college pressure and family expectations.
A guide to a new methodology that significantly increased response (in percent and dollars) to emails sent by major brands to customers and prospects. This is not speculation. It is a "How to" book for the experienced marketer seeking the next edge in electronic commerce.
The methodology is based on $1.5 million in original research. One author is a marketer, one an award-winning mathematician.
The average email contact was worth $948 in revenue according to an IBM and MIT study. While that number varies greatly depending on your business, it should make you consider email marketing as a valuable marketing method. Since most emails can be acquired for $1 to $10, that’s an astronomical return on investment.
Learn about email marketing today and capture the massive value of email lists.