Dominant Species: Thoughts on the Evolution of Ideas and the Minds in which They Live
by R. P. Pendleton
This is a book on the Tao of evolution, a collection of short meditations on the most important aspect of evolution for us--cultural evolution, the natural selection of ideas. Religions, scientific theories, and concepts of all sorts live or die depending on how they affect the people who believe them. Darwinian insights help explain how ideas survive, spread, and influence minds and behavior.