Books tagged: municipal marketing

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$ave Your City
By
Price: $49.99 USD. Words: 61,840. Language: English. Published: June 10, 2013. Category: Nonfiction » Business & Economics » Public finance
Here's the first book to explain the new principles of public finance now known as "municipal marketing." It provides dozens of recipes showing how governments can get businesses to help cut tax rates. It's written by a pioneering expert who helped to develop these methods. He shows how they can cover up to two percent of municipal revenue needs.