The secrets that every business owner could use to enrol customers to increase their sales and retain customers for life. Take the best customer you have right now. How would you like to have more contacts just like other business owners than you could possibly handle? What one thing would you change to make you a better, happier, and more productive businessperson?
Your customers pay attention to how you attract and treat them. If you do not understand what truly motivates them, they are likely to get their needs met elsewhere.
If you design customer processes, manage teams who communicate with customers or deal directly with them yourself, this book was written for you.